The first thing that struck me about Smith Publicity was the authenticity of their approach. They really take the time to get to know you, your story, and your voice, as well as your material. I was assigned to a team and whilst we only worked on a short program of a couple of months, the results were excellent. Through a combination of placed articles, podcasts and interviews, I have been able to establish a voice for my areas of expertise, which can become a platform not only for my books, but a launchpad for other associated endeavors. Smith Publicity has extensive contacts, pitch and communicate exceptionally well, and are consummate, as well as, enthusiastic professionals.
They are also a great sounding board for brainstorming and suggesting approaches, which again as a newbie, I found invaluable. I would have no hesitation in recommending them to anyone embarking on a publicity campaign, or anyone wishing to find channels to promote their products or thought leadership…
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Richard Cogswell, author of The Cultural Sales Leader: Sustaining People, Attaining Results
Richard Cogswell is a people-first sales leader. He is an organizational team builder who believes that people, vision, values, and behaviors build winning sales cultures. Richard has held multiple senior sales leadership positions within a number of industries, working across EMEA, the United States, and APAC, within startups and listed multinational companies. Living and working in Singapore, Richard is currently working in Fintech and card issuance across the APAC region.
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I could not be more thrilled with the results from working with Smith Publicity. My team landed me coverage in many tier-1 media outlets through their diligence, organization, and follow-ups. They were on top of everything to an incredible extent and I feel fortunate to have worked with them. I would highly recommend them and Smith without reservation.
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Ryan Renteria, author of Lead without Burnout: Growth with Less Stress for You and Your Team
Ryan Renteria is a CEO coach, diverse board director, and speaker who helps leaders optimize professional and personal growth. Ryan is the author of Lead Without Burnout: Growth with Less Stress for You and Your Team, with praise from 51 leaders including Fortune 500 Chairmen and CEOs. He spent 9 years at Goldman Sachs and large hedge funds. Ryan became a partner and managing director of consumer investments at 25 and after strong returns left Wall Street at 30 for charitable pursuits. He spent 9 years as an analytics advisor to Indiana Pacers coaches and executives. Ryan was part of the ownership group of the Milwaukee Brewers’ AA Minor League Baseball team and a potential MLS team. He earned a BA from Stanford University. Learn more at TheStretchFive.com.
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Your team is far and away the best I have worked with on any part of expanding my business and sharing my expertise. Appreciate you all!
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Deb Feder, author of After Hello: How to Build A Book of Business, One Conversation at a Time
Deb Feder is founder and CEO of Feder Development LLC, a coaching and strategy firm focused on helping lawyers and professionals bring in consistent clients through curious, confident conversations and changing the way we view productivity for professionals. Prior to founding Feder Development, Deb practiced corporate law for 15 years. Deb is a frequent speaker on business development, productivity, networking, authenticity, and communication.
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Smith Publicity is a well-run agency with dedicated professionals that deliver results on-time and in-budget. And always with a smile. I recommend Sandy Smith and her team highly.
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John Baldoni, author of Grace Under Pressure: Leading Through Change and Crisis
John Baldoni is author of Grace Under Pressure: Leading Through Change and Crisis(Post Hill Press)is a globally recognized leadership educator, certified Master Corporate Executive Coach, and author of sixteen books that have been translated into ten languages. John is also a member of the renowned Marshall Goldsmith 100 coaches, a group of executive coaches and thought leaders from the worlds of business, academia, and social service. John has authored more than 800 leadership columns for a variety of online publications including Forbes,Harvard Business Review, and Inc.com.
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As a first time author, it is bewildering to figure out exactly what you need for PR and who can deliver it. I was lucky to get a referral to Smith Publicity. They are very professional and buttoned up. At the same time, they are kind and patient (exactly what first time authors need!). I was very happy with the doors they opened for me – interviews, podcasts and articles. And their work style is transparent, their follow up is thorough and their organizational skills are strong. My team was terrific. And I also appreciated how leadership at the company made themselves available to me to answer questions before the campaign started.
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Antonia Bowring, author of Coach Yourself!: Increase Awareness, Change Behavior, and Thrive (Wiley)
Antonia Bowring is a highly credentialed, top New York executive coach working primarily with founders, C-Suite executives, and leadership teams. One of her areas of expertise is helping neurodiverse leaders create the necessary scaffolding to leverage their gifts and maintain their focus. She is a frequent speaker to companies and groups on topics ranging from the leadership mindset, ADHD in the workplace, and communication best practices. Her articles through the Forbes Coaches Council are widely read and The American Reporter named her one of the 10 leadership coaches to watch in 2022.
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“The team was responsive to my requests, worked with the podcast producers to ensure I was set, provided additional lists when requested (e.g., bookstore list, award list, etc.), tried different pitch approaches, reached out to different outlets, and hustled to try to get me in front of the right people, etc. I am very happy about my positive experience with Smith Publicity!”
Sales Essentials: The Tools You Need at Every Stage to Close More Deals and Crush Your Quota (McGraw Hill)
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Rana Salman, author of Sales Essentials: The Tools You Need at Every Stage to Close More Deals and Crush Your Quota (McGraw Hill)
Rana Salman, MBA, PhD, collaborates with sales, marketing, and enablement leaders to improve sales effectiveness and overall customer experience. She is the founder of Salman Consulting, LLC, and co-founder of the sales networking group WiSE (Women in Sales Enablement). She has been named one of the year’s “Women Making an Impact in Sales Enablement” (2022) by Sales Enablement Pro and one of the “Top Female Sales Practitioners for Your Next Panel, Presentation, or Podcast” (2021) by Sales Hacker.
Campaign Highlights include Authority Magazine, Mentors Collective, Small Business Currents, Upsales Revenue Journal, DestinationCRM, The Sales Whisperer, The International Journal of Sales Transformation, Business Leader Magazine, HR.COM, Young Upstarts, CEO Blog Nation, I Can Do Anything Podcast, SalesTech Star, High Tech Freedom Sales Podcast
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The team at Smith did an excellent job promoting my book, Quick Confidence. They came up with creative angles, pitched and secured high profile media like Fast Company, Today, Marie Claire and more, and were energetic and fun to work with. I looked forward to our calls and enjoyed the Smith team I worked with immensely.
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Selena Rezvani, author of Quick Confidence
Selena Rezvani is an internationally known leadership speaker and 3X author, TEDx-er, and an award-winning journalist. She trains some of the brightest minds on leadership development at places like The World Bank, Microsoft, Under Armour, Pfizer, and Nestlé – helping emerging leaders enhance their presence and self-confidence. Selena’s advice has been featured in The Wall Street Journal, Oprah.com, Today, The LA Times, and ABC and NBC television. Selena’s latest book, Quick Confidence, is the culmination of a viral newsletter she started on LinkedIn, where she shares bite-sized, everyday tips on boosting confidence. Having amassed a following of over 500k followers and subscribers across platforms, Selena was honored as a Fast Company Top Content Creator in 2021. In addition to coaching and consulting emerging leaders, Selena offers workshops to teams and conferences including her sought-after “Quick Confidence: Own Your Power” workshop. Today, she writes a column for MSNBC’s Know Your Value on the most pressing leadership and career issues.
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Smith Publicity has been an important part of the marketing program of our company.We value our relationship with their organization and their very capable staff.
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Barry J. Nadell, author of Sleuthing 101: Background Checks and the Law
Nadell is President of InfoLink Screening Services, Inc. For over 17 years Nadell has been the established industry expert on the legal issues surrounding employment background screening and speaks nationally on the subject.
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Thank you very much to everyone on the Smith Publicity team. It was great to work with you and I would do it again in a heartbeat!
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Mike Fata, author of Grow: 12 Unconventional Lessons for Becoming an Unstoppable Entrepreneur
Inspiring personal and professional growth, Mike Fata co-founded Manitoba Harvest Hemp Foods in 1998, and since that time has become a leader in natural health, nutrition, hemp foods, organic agriculture, sustainable business, and entrepreneurship. Mike is the host of the Founder to Mentor podcast, lifetime member (past chairman) of the Canadian Health Food Association (CHFA), lifetime member (past chairman) of the Young Presidents’ Organization (YPO Manitoba), and investor/advisor to a portfolio of companies. After multiple nine-figure exits in his industry, Mike now coaches and mentors natural products entrepreneurs, helping them discover their authentic business passions and live their best lives every day.
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The team I worked with at Smith Publicity was outstanding. Deeply knowledgeable, connected, and creative, they were as invested in and enthusiastic about my project as I was. They were highly responsive and adaptable, while also being just about the nicest group of people you can imagine. I highly recommend them to any new or established author looking for expert support, committed collaborators, and outstanding results.
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Joe Mull, author of Employalty: How to Ignite Commitment and Keep Top Talent in the New Age of Work
Known as a dynamic, engaging speaker, Joe Mull teaches leaders and business owners how to be better bosses and create destination workplaces. He is the author of three books: Cure for the Common Leader, No More Team Drama, and his latest, Employalty: How to Ignite Commitment and Keep Top Talent in the New Age of Work. He is also the host of the popular Boss Better Now podcast and founder of the BossBetter Leadership Academy. Joe previously served as head of Learning & Development for Physician Services at a top U.S. healthcare system. Prior to his years of service in healthcare, Joe spent a decade working in leadership and program development roles in student affairs in higher education. Joe holds the coveted Certified Speaking Professional™ (CSP®) designation from the National Speakers Association (NSA).
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I had the pleasure of working with Smith Publicity for the publicity campaign for my most recent book, The Brain-Friendly Workplace: Why Talented People Quit and How to Get Them to Stay (Wall Street Journal bestseller) Despite living halfway around the world, my lead publicist, Emily, made sure that we could communicate consistently and efficiently to support my book launch. I appreciated their willingness and openness to discuss feedback and adjust where needed to fit my vision better. Overall it was a lovely and successful experience working with Smith Publicity.
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Friederike Fabritius, MS, author of The Brain-Friendly Workplace: Why Talented People Quit and How to Get Them to Stay
Friederike Fabritius, MS, is a neuroscientist and trailblazer in the field of neuroleadership. Her brain-based leadership programs have transformed how Fortune 500 executives think, innovate, and navigate change. Fabritius is a thought leader and keynote speaker, known for engaging global audiences at organizations like Google, Ernst & Young (EY), Boston Consulting Group (BCG), Adecco, Accenture, Deloitte, BMW, Bayer, SAP, Harvard Business Review, trivago, and Audi. Fabritius is the Wall Street Journal bestselling author of The Brain-Friendly Workplace: Why Talented People Quit and How to Get Them to Stay. As well as the award-winning book The Leading Brain: Neuroscience Hacks to Work Smarter, Better, Happier. An alumna of McKinsey & Company and the Max Planck Institute for Brain Research, she serves on the prestigious German Academy of Science and Engineering. She is fluent in six languages and has delivered keynotes to executives in over 164 countries.
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Working with Smith Publicity has been the most rewarding experience I’ve had with a PR firm. I am so grateful for all of the wonderful work done by Ashlee White and Janet Shapiro (early on before she was promoted) and how it has opened new doors of opportunities and greater exposure for me. Ashlee was consistently professional, responsive, flexible, open to new ideas and feedback and was so committed to making sure my brand was represented in the best way. Of course, the BIG win was being featured on the front page of Oprah Daily and landing a spot in the Harvard Business Review and Fast Company. While my contract was initially slated for a few months, the value that SP brought to my work caused me to renew it three times. I would recommend SP to anyone who wants to work with a firm with a wide reach to media, a committed team of professionals (aka partners) that get to know you and your brand, and a firm that takes pride in providing top quality representation.
Dr. Shirley Davis is President and CEO of SDS Global Enterprises, Inc. She is the former Global Head of Diversity, Inclusion and Workplace Strategies for the Society for Human Resource Management (SHRM). Dr. Davis has also been a featured expert on NBC’s The Today Show, USA Today, National Public Radio, The Wall Street Journal, Essence Magazine, Black Enterprise Magazine, The Washington Post, and Inclusion Magazine. She earned the highest designation in the speaking industry as a Certified Speaking Professional, bestowed by the National Speaker’s Association, which put her in the ranks of only 15% of speakers worldwide. She is the author of the best-selling book, “Reinvent Yourself: Strategies for Achieving Success in Every Area of Your Life,” and “The Seat: How to Get Invited to the Table When You’re Over-Performing and Undervalued.”
She continues to consult, coach, and present to leaders at all levels of an organization, in all business sectors, and across a number of industries.
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Working with Smith Publicity was such a pleasure! They delivered high quality coverage and went above and beyond to make the book release a success.
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Soon Yu, author of Friction: Adding Value by Making Your Customers Work for It
Soon Yu is an international speaker and award winning author on innovation and design who has been featured in the Wall Street Journal, Washington Post, Entrepreneur Magazine and New York Times. He most recently served as the Global VP of Innovation and Officer at VF Corporation, parent organization to over 30 global apparel companies, including The North Face, Vans, Timberland, Nautica and Wrangler. While at VF, Soon created a $2 billion innovation pipeline, established 3 global innovation centers, and initiated industry-leading design best practices. Prior to this, he worked at The Clorox Company and Chiquita Brands, where he won company-wide awards for best advertising, best promotion and best new product, and gained industry recognition from the Webby Award, Favorite Website Award and Dope Award. He is a highly sought after speaker on innovation, design and entrepreneurship, and teaches at Parsons School of Design and often guest lectures at Stanford University (where he received his MBA and is active with the GSB Asian Alumni Association).
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I just wanted to reach out to say that Joelle has really done an outstanding job for me! These past months went by very quickly and Joelle has orchestrated a whirlwind of activity – I can’t even keep track of it all. She has also made it somehow very easy for me too. Thank you so much for assigning her to me! My web person is getting tired of putting up fresh links! Another great engagement with Smith Publicity, thank you!
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Michael Garry, author of The Smart Person's Guide to Financial Planning & Investments
MICHAEL GARRY, CFP(R), JD/MBA, is a Certified Financial Planner practitioner and a member of the National Association of Personal Financial Advisors and the Financial Planning Association with over twenty years of experience. He has worked as an attorney at two successful Philadelphia law firms and a financial consultant at Merrill. He oversaw the operations of Global Investment Management before forming his own company, YardleyWealth Management, and his law firm, Yardley Estate Planning, LLC. He has been featured in publications such as the Wall Street Journal, USA Today, the Chicago Tribune, Money magazine, Fortune, Kiplinger, Businessweek.com, CNNMoney.com, and Consumer Reports Money Adviser, among others.
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In picking Smith Publicity to promote my first book I had two goals — getting high profile byline placements and identifying a couple of magazines that were good fits for on-going byline placements. Smith knocked it out of the park on both!
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Brent Keltner, Ph.D., author of The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success
Brent Keltner, Ph.D. is President of Winalytics LLC and created Winalytics’ revenue acceleration and sales growth methodology. Winalytics works with growth-stage to enterprise customers in a range of industries, including the education, human capital, SaaS, business operations, retail and marketing communications sectors. Before starting Winalytics, Brent was a revenue leader in both early-stage and enterprise companies where he successfully scaled growth. He began his career as a Ph.D. social scientist and qualitative researcher at Stanford University and the RAND Corporation. He has published articles on go-to-market strategy in the Sloan Management Review, California Management Review, and The Financial Times.
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Smith Publicity made my book launch process easy, fun and successful. From day one everyone was fabulous on making suggestions, anticipating my needs and never missing a beat on follow up with all parties they reached out to on my behalf. I highly recommend Smith Publicity to anyone looking for a collection of fine peoplewho place service and support as their core tenets.
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Tim Brown, author of Jumping into the Parade and Old School with New Tools
Tim Brown is a serial entrepreneur, devoted father and community leader. His business successes have spanned several industries, including radio broadcasting, printing, high technology to oil and gas commodities. A long-time Colorado resident, he has served on various non-profit boards and two family foundations, including The Colorado Meth Project, Man Therapy, Denver Area Council, Boy Scouts of America, Colorado Uplift and Lead Like Jesus. Tim returned to Smith Publicity to promote his second book, Old School with New Tools: The Extra 5% that Takes You to the Top of Your Sales Game and Keeps You There.
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I faced a daunting task once my book, The Dividends of Decency, was published. I had a book with a powerful and much needed message, but I also had a ‘business’ non-fiction book written by a new and unknown author competing for attention with countless other books.
My responsibility was to get attention for my bookand get the message out to the world – an impossible task to accomplish on my own. So I made a brilliant decision and I hired Smith Publicity. The results were astounding. They got stunning coverage for this first time author. You can see what they achieved by looking at the “Media” page of my web site, donsheppard.com.
What distinguishes Smith Publicity from other PR firms is their credibility with media and the respect they have within that community. The integrity, ethics, and values embodied by my Smith Publicity publicists and being recognized by everyone they interact with meant my work was, at the least, given a fair review.
As I look back on that journey with Smith,I’m awed by what they accomplished. I’ll be a lifelong fan.
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Donald Lee Sheppard, author of The Dividends of Decency: How Values-Based Leadership will Help Business Flourish in Trump's America
Donald Lee Sheppard emerged from humble beginnings in a Northern Ontario mining town to become a leader in employee benefits consulting and communications. During his career he rapidly rose through the ranks of companies such as Manulife, William M. Mercer, and Johnson & Higgins. Later, Sheppard built and sold his own employee communications consulting firm, Sheppard Associates. Currently the CEO of Sheppard Properties, LLC, he is actively involved in a host of charitable ventures. He pedaled coast-to-coast in a cross-country cycling fundraiser and has had a significant positive impact on youth soccer in America, receiving several awards for outstanding community service. Don has been featured in media across U.S. and Canada including INC, Thrive Global, The Hill, Salon, BC Business, CBC, and HR.com.
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Kristi Hughes delivers results! She is focused, creative and professional. My book would not have been successful without Kristi and the team at Smith Publicity. The continued innovation and pulse on the market is unmatched.
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Teresa Taylor, author of The Balance Myth: Rethinking Work/Life Success
Former long time COO of Qwest, a $12 billion telecommunications and media company, Teresa Taylor is a sought after as a speaker on topics including leadership, economic development, and innovation. Her book, The Balance Myth, has been featured in Fortune, Wall Street Journal, Marie Claire, Bloomberg, CNN and many other news outlets.
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If you need to launch a book, you need Smith Publicity. I was truly impressed with their launch strategy and their dogged execution. They know how to get the kind of media that you need for your book and your brand. I could not recommend them more highly.
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Melinda F. Emerson, author of Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works
Melinda, known as SmallBizLady, is America’s #1 Small Business Expert. She is an internationally known keynote speaker and an expert on small business start up, business development, and social media marketing. Melinda’s small business advice is widely read reaching more than 3 million entrepreneurs each week online. In addition to being a former columnist for the New York Times, she is frequently quoted by other media organizations including The Wall Street Journal, Fortune, MSNBC, CNBC and Fox News. Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter.
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Smith Publicity, and in particular, my publicity team were fantastic, spirited, and collaborative team players who exuded professionalism in every sense of the word.
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Dan Pontefract, author of Lead. Care. Win.: How to Become a Leader Who Matters
Dan Pontefract is best-selling author, leadership strategist, thinker, and founder and CEO of The Pontefract Group, a firm that improves the state of leadership and organizational culture. Media highlights include: The Economist, CBS Moneywatch, Fast Company, HR Reporter, HR.com, Globe and Mail, Breakfast TV, Thrive Global, etc.
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After spending years writing a book with a message we feel passionate about, we wanted to make sure that our book was widely read and had an impact in the world. Smith Publicity was the key to our achieving that goal. The people at Smith are highly experienced professionals, who have an amazing network. They were able to secure countless opportunities for spreading the message in our book, including invitations for us to write articles in high profile publications, appearances in major media outlets, and interviews by top podcast hosts. They also kept us organized and on track in managing the many publicity appearances that we were fortunate to get. The people at Smith were always a pleasure to work with, and their communication with us was consistently excellent. We can’t recommend them highly enough to all authors!
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Edward Brodkin and Ashley Pallathra, author of Missing Each Other: How to Cultivate Meaningful Connections
Edward S. (“Ted”) Brodkin, M.D. is Associate Professor of Psychiatry with tenure at the Perelman School of Medicine at the University of Pennsylvania. He is the Founder and Director of the Adult Autism Spectrum Program at Penn Medicine. He has been honored by Philadelphia Magazine as a Top Doctor in the Philadelphia region for 14 years, and has been honored as one of America’s Top Doctors by Castle Connolly Medical for the past 13 years. He received his A.B. Magna Cum Laude from Harvard College and his M.D. from Harvard Medical School. He did his residency in psychiatry and a fellowship in neuroscience research at the Yale University School of Medicine, as well as a fellowship in genetics research at Princeton University. His research lab and clinical program at the University of Pennsylvania focus on social neuroscience and the autism spectrum in adults.
Ashley A. Pallathra, M.A. is a clinical researcher and therapist. After graduating with a bachelor’s degree with Distinction in Neuroscience from the University of Pennsylvania, she received a Master’s degree in Psychology and is currently pursuing her Ph.D. in Clinical Psychology at The Catholic University of America in Washington, D.C. She is the author of numerous published research articles and a book chapter in the fields of autism research, social neuroscience, and social-emotional functioning in youth. Her current research and clinical work center around strengthening social competence and building resilience in children and adolescents from diverse community settings.
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I really enjoy my professional engagement of the entire Smith organization – and particularly my publicist. The most critical metric is that the opportunities we’ve garnered have been consistent for the last several years. I had two previous PR agencies and none have measured up to the quality and volume of exposure that Smith has been able to muster. We continue to be impressed.
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Norty Cohen, author of The Participation Game: How the Top 100 Brands Build Loyalty In A Skeptical World
Norty Cohen is a creative/account guy/researcher whose agency, Moosylvania, develops programming for top national brands. His agency houses a research facility on its campus – and they use national research services to continually dig into consumer motivation. He is featured speaker on national marketing panels and has presented his work at AT&T, Western Union, Taco Bell, Burger King and numerous CMO conferences. The updated study is featured annually in Business Insider and other publications. His other passions include serving as an Executive Board Member of Gateway to Hope, a Breast Cancer Lifeline and playing music in a rock band. He lives in New York and St. Louis.
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The custom approach the Smith team takes is what sets them apart, especially for a topic like humor in the workplace.The only thing better than the results they drive is how easy they are to work with (even if it means ending a sentence with a preposition).
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Andrew Tarvin, author of Humor That Works: The Missing Skill for Success and Happiness at Work
Andrew Tarvin is the world’s first humor engineer, teaching people how to get better results while having more fun. Combining his background as a project manager at Procter & Gamble with his experience as a stand-up comedian, he reverse-engineers the skill of humor in a way that is practical, actionable, and gets results in the workplace. Through his company, Humor That Works, Andrew has worked with more than 35,000 people at over 250 organizations, including Microsoft, the FBI, and the International Association of Canine Professionals. Andrew has been featured in more than 50 publications, including The Wall Street Journal, Forbes, and Fast Company. He has appeared on affiliates for ABC, CBS, and FOX, and has been the guest on more than 40 podcasts. His TEDx talk has been viewed over 4 million times and is the most watched talk on humor.
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I worked with Smith Publicity for an extended period of time and not only did they always deliver results but they were a dream to work with — their communication was clear, they were friendly, warm and efficient. They care about their clients and their books and never miss a deadline. Their pitching was very creative which helped significantly to get me featured in Forbes (twice), Good Housekeeping, Parade, Ladders, Ms. Career Girl and lots of podcasts. I will always hire Smith Publicity to take care of my PR needs and I’m so glad to have discovered them through a mutual friend – they really are perfect.
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Rebekah Smith, author of Born to Do It: Becoming the Leader of a Business Niche Using Powerful Spiritual Techniques
Dr Rebekah Louisa Smith (aka Rebekah Film Dr) was born in Worcestershire, United Kingdom. From humble beginnings working as a personal assistant at corporate companies, she worked her way up to become an award-winning consultant and media personality who now has over 10 years of film festival strategy consulting experience.
After choosing not to pursue a career in academia, Rebekah began her film industry career in 2009, working as one of the producers of Wales’ most successful national horror film festivals, the Abertoir Horror Festival, which is part of the prestigious European Fantastic Film Festivals Federation.
Rebekah and the hard-working team behind her company, The Film Festival Doctor, are creators of success and are committed to nurturing filmmakers in order to help them secure film festival screenings, win awards and a positive recognition within the film industry. Currently her company has won over 800 awards for their clients and her team have supported over 848 creatives across the world, enlightening and inspiring their journey towards achieving their goals and following their filmmaking dreams.
Rebekah supports individuals to adopt new strategies, mindsets and communication techniques which produce extraordinary results.
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I thoroughly enjoyed working with Smith Publicity in connection with the launch of my book, The Conscience Code. My lead publicist, Sophia Moriarty, was a thoughtful, energetic, and persistent champion for the project. She genuinely believed in the book’s content and went above-and-beyond to help with my social media campaign, not something I signed up for at the beginning. It was a pleasure to have her on my team!
Media highlights:
Forbes, Wharton Journal, Kirkus Reviews, Read to Lead Podcast, The Better Leaders Better Schools Podcast, Senior Living Executive, World Of Work Podcast, Leadership Excellence Podcast, The Graduate At Work, TechRepublic, #WorkTrends Podcast by TalentCulture, Leader’s Edge Magazine, Agility At Work Podcast, The Healthcare Security Cast, Human Resources Professional Associates, Negotiations Ninja Podcast, Take The Lead Podcast, HR Dive, College Career Life, Bosshole Chronicles Podcast, The Workplace Communication Podcast
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Richard Shell, author of The Conscience Code: Lead with Your Values. Advance Your Career
Richard Shell is Chair of the Wharton School’s Legal Studies and Business Ethics Department. His books on negotiation, influence, and success have sold over half a million copies in seventeen languages, and his online course on Success has reached tens of thousands of people around the world. An award-winning teacher and scholar, Richard led the most recent redesign of the Wharton School’s MBA curriculum and helped create its required Responsibility in Business course. He directs week-long workshops on negotiation and strategic persuasion for senior executives. He has won multiple teaching and scholarly awards, had his work cited by the United States Supreme Court, and taught people from all walks of professional life, from Silicon Valley entrepreneurs and Fortune 500 CEOs to FBI hostage negotiators, Navy SEALs, and United Nations peacekeepers.
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I can’t stress enough how AWESOME, AMAZING, PRODUCTIVE, KIND, THOUGHTFUL, HARD-WORKING, ATTENTIVE, COMMUNICATIVE, AND SUCCESSFUL my publicists have been over the past three months. I have worked with many PR experts in my career and I have never come across people who have executed at this level-they set the bar to a new standard. They have been such rock stars. Both Rochelle, my co-author, and I could not have been happier with the output of their work.
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Nancy Richardson, author of Work Freely: Love Your Job, Love Your Life
Wife, mom, and dedicated student of Muay Thai kickboxing and Brazilian jiujitsu, Nancy Richardson began her career with a BA from the University of Washington and an MBA from Ohio State University. After more than twenty years of working in large, corporate environments, including Starbucks and lululemon—where she put in insane hours, had little time with her family, and felt others determined her worth—she decided to design her own life by tapping into the era of start-ups and passion projects, building meaningful brands, and working from home to spend more time with her family. Nancy is the Co-Founder and Principal Strategist of Dragon Lady and Mom ’n’ Pop Shop, two women-led, Vancouver-based marketing start-ups that embody the concept of working freely. Her mission is to embolden the workforce of the future.
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Smith Publicity did an amazing job of securing high profile placements for my book in publications like Harvard Business Review, Inc. magazine and Crunchbase News. My publicist did a great job of strategically positioning my book and experience to generate strong interest from the press.
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Shirish Nadkarni, author of From Startup to Exit: An Insider’s Guide to Launching and Scaling Your Tech Business
Shirish Nadkarni is a serial entrepreneur with over 25 years of experience creating consumer businesses that have scaled to tens of millions of users worldwide. After starting his career at Microsoft where he engineered the acquisition of Hotmail, Shirish founded TeamOn Systems, a mobile wireless email pioneer that was acquired by BlackBerry and served as the core foundation for Blackberry Internet E-mail, which had over 50 million users at its peak. After BlackBerry, he co-founded Livemocha, the world’s largest language learning site with 15+ million members that was later acquired by Rosetta Stone. Shirish is the Chair of the GoVertical Startup Creation Workshop, TiE Entrepreneur Institute and the Z5 Catalyst Funding Initiative at TiE Seattle, a global non-profit focused on fostering entrepreneurship.
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INC, NPR, and KCBS.
Smith Publicity landed the interviews, articles, and features that helped me increase brand awareness, reach more clients and sell more books. The investment was worth every dollar.
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Josh Levine, author of Great Mondays: How to Design a Company Culture Employees Love
Josh Levine is an educator, designer, and best-selling author, but above all, he is on a mission to help organizations design a culture advantage. His book presents the framework and tools business leaders need to understand, design, and manage their own culture.
For more than 15 years Josh has helped build culture-driven brands and as Principal of Great Mondays continues his work with technology and social enterprise organizations.
Josh is sought after for his inspiring and educational keynotes, that not only reveal new insights, but inspire new action. His highly entertaining and accessible writing has been featured in Forbes, Huffington Post, Fast Company, INC, NPR, Huffington Post, KCBS, and the Design Management Journal.
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My experience with Smith Publicity has been gratifying. Their team listened carefully to my needs, then counseled me thoughtfully on what was feasible and how they would approach it. We formed a true partnership and they worked diligently to achieve our goals. Without hesitation, I recommend Smith Publicity. They are very collaborative, professional, competent, forthright, and helpful.
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Dr. Marilyn Gist, author of The Extraordinary Power of Leader Humility: Thriving Organizations & Great Results
Marilyn Gist is an expert on developing leaders who has long observed the quality of relationships leaders must form to work effectively with others. Seeing that we don’t gain support by stepping on others’ dignity, she developed a powerful model based on leader humility – the tendency to feel and display a deep regard for others’ dignity. Leader humility yields great results. Marilyn’s work has won numerous awards. Her academic career spans the University of North Carolina at Chapel Hill, the University of Washington where she held the Boeing Endowed Professorship of Business Management, and Seattle University where she served as Associate Dean, Professor of Management, and Executive Director of the Center for Leadership Formation. Marilyn led Seattle University’s Leadership EMBA degree program (anchored in a model of leader humility) from its inception in 2006 to rank as high as number eleven in the nation by U.S. News & World Report. Marilyn earned her BA from Howard University and her MBA and PhD from the University of Maryland, College Park.
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Working with Smith Publicity was a great experience and glad we were able to partner on my book launch. The coverage we received is a testament to their work. The consulting up front was super valuable, and Madison was a pleasure to work with – Super professional and truly cared about the success of the campaign. Highly recommend!
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Tanvir Bhangoo, author of THE P.R.O. Business Mindset: How To Lead in Amid Disruption and Chaos
Tanvir Bhangoo is the CEO of TB Momentum, a training and consulting firm of former elite athletes turned consultants, committed to maximizing team and sales performance in disruptive environments at F500 and high growth companies. A highly sought-after speaker, Tanvir shows organizations how to stay focused amid disruption through keynote speaking, workshops, and consulting. He also hosts the successful ‘Sports to Business’ podcast.
As a former VP of Technology at Freshii and Director at RBI (Tim Hortons, Burger King, Popeyes), Tanvir has led industry giants in end-to-end digital transformations, orchestrated multinational launches, and is a member of Forbes Technology Council.
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I was impressed with how quickly and broadly my Smith Publicity publicist helped to promote my book, Rock the Boat: Embrace Change, Encourage Innovation, and Be a Successful Leader. My publicist aggressively pursued multiple outlets and media—podcasts, TV and radio Interviews, Op-Eds, interviews in journals etc.—using her vast network of outstanding connections. Smith expertly captured my ‘brand’ and was able to communicate that to media and obtain interviews and opportunities for me I would not have been able to get on my own. I highly recommend Smith Publicity for anyone looking to expand their media reach.
Campaign Highlights:
The Hill, Bloomberg Radio, WRNR Talk Radio, Morning Blend Milwaukee, Fox 10 Arizona Morning, Bloom TV, Credit Union Times, The Charles Mizrahi podcast, Leadership Enigma podcast, Bruce Cook Conversations, SHRM.com, Chief Executive magazine, Admiral’s Almanac podcast
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Danelle Barrett, author of Rock the Boat: Embrace Change, Encourage Innovation, and Be a Successful Leader
Over a 30-year career in the US Navy, Former Rear Admiral Danelle Barrett served as Director of Current Operations at U.S. Cyber Command, and the Navy’s Deputy Chief Information Officer and Director of Cyber Security. Her assignments included deployments to Iraq, support of operations in Afghanistan and providing humanitarian assistance and disaster relief after Haiti’s 2010 earthquake. Barrett is an author, speaker, consultant, and an Independent Director on several Corporate Boards. She lives outside of Buffalo, New York, where she also signs up to be an extra in movies, just for fun.
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The team here was fantastic! They accelerated my vision behind my story. Through their services, my book sales soared! I was able to secure contributorship opportunities at high- ranking business publications. I was also able to secure another speaking engagement opportunity at TEDx. I would certainly use their services in the future. Highly recommend!
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Dr. Eli Joseph, author of The Perfect Rejection Resume: A Reader’s Guide to Building a Career Through Failure
Dr. Eli Joseph is an American academic who is active in behavioral finance, data analytics, statistics, and quantitative finance. Despite the countless number of rejected applications he has had while seeking a career path, Dr. Joseph is currently serving as a faculty member at the Columbia University School of Professional Studies. He is also a partner and medical examiner at ExamOne, a Quest Diagnostics company.
Dr. Joseph is also a TEDx speaker who has delivered a powerful message on how you can determine performance and success without keeping track of a scoreboard.
In addition to being a contributor at Entrepreneur Magazine, Dr. Joseph has served as a member of TED, For(bes) The Culture, and the Grammy Recording Academy.
As a medical examiner, Dr. Joseph is working with Fortune 500 insurance firms like AIG, Prudential, Williams Penn, John Hancock, New York Life, and State Farm Life Insurance.
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Smith Publicity exceeded my expectations and was an immense pleasure to work with. My publicist was energetic, creative, and responsive. She was always thinking about relevant and creative ways to position my expertise. Not only that, she landed me my dream placement! She is thoughtful and kind, making her exactly the kind of person I enjoy working with. She truly feels like a member of the team.
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Mikaela Kiner, author of Female Firebrands: Stories and Techniques to Ignite Change, Take Control, and Succeed in the Workplace
Kiner was featured in Harvard Business Review, Forbes, Parade magazine, Business Insider, Huffington Post, among many others.
She is a founder/CEO, executive coach, mom, and author. In 2015, Mikaela founded Reverb, to help companies create healthy, inclusive cultures that engage and inspire employees. Prior to Reverb, Mikaela held HR leadership roles at companies including Microsoft, Starbucks, Amazon, PopCap Games, and Redfin.
She holds a master’s degree in HR with a Certificate in Organizational Development from the New School for Social Research. She’s a certified executive coach with a credential from the International Coaching Federation, and a certified practitioner of Brené Brown’s Dare to LeadTM curriculum.
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If you’re an author, you’re crazy if you don’t hire Smith Publicity! They helped me successfully launch my book, Rock the Recession, including getting me on national television. I was on Fox Business, Yahoo Finance! and Cheddar. Plus, they got me articles in places like Forbes and countless other targeted trade journals. They made the process fun. They did all of the logistical work, so I could just show up, be the talent, and talk about my book. Buckle up! Smith Publicity delivers!
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Jonathan Slain, author of Rock the Recession: How Successful Leaders Prepare for, Thrive During, and Create Wealth After Downturns
Having come from the world of investment banking working on mergers and acquisitions, Jonathan Slain has seen firsthand how businesses with successful leadership mistakenly hit plateaus. Now, working exclusively with founders, owners, CEOs, and management teams, Slain uses that experience to help best-in-class companies worldwide achieve their vision of success. Whether working with entrepreneurial niche/specialty firms or large corporations ($10M+ in annual revenue), the direction and insight Slain imparts positions businesses to advance to levels they dream about often, but rarely achieve on their own.
Joelle at Smith Publicity has been a real asset to work with. She truly was a partner who was focused on our business goals and preference to craft the best PR strategy. She was able to secure interviews with top media outlets around the world. Partnering with Smith Publicity was one of the best ROIs we’ve seen.
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Kerry Goyette, author of The Non-Obvious Guide to Emotional Intelligence (Non-Obvious Guides)
Kerry Goyette is the Founder & President of Aperio Consulting Group, a consulting firm that leverages the latest in workplace analytics and research-based strategies to build high-performance teams. She is a Certified Professional Behavior Analyst and Certified Forensic Interviewer with postgraduate studies in psychometrics. Kerry is an international speaker with the popular TEDx talk, “Stop Trying to Motivate Your Employees”, she was the keynote speaker at the Global HR Inside Summit in Vienna, Austria, the keynote speaker for the Best Employers Awards in Barbados, and has been featured in Fast Company, CEO World Magazine, Business.com, Quartz at Work and Innovation Enterprise.
Kerry was featured in Harvard Business Review, CNBC Make It, Fast Company, BNN Bloomberg (TV), New York Post, Inc., HuffPost, Kochie’s in Australia, Project Management Institute, and Business Insider.
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I have used many publicists over the 30 years of running my business and writing books, and, I must say, Smith Publicity stood out as the best firm I have ever worked with. My Smith publicists went above and beyond their responsibilities, they became so well versed on the topic of Gender Intelligence and their level of enthusiasm and creativity was something to be admired. In fact, I valued this so much that I have decided to re-engage the firm after the book publishing time line.
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Barbara Annis, author of Results at the Top: Using Gender Intelligence to Create Breakthrough Growth
Barbara Annis, author of Results at the Top: Using Gender Intelligence to Create Breakthrough Growth. Barbara is the founding Partner of Gender Intelligence Group (GIG), and is a world-renowned expert on Inclusive Leadership through Gender & Cultural Intelligence, advocating the value and practice of this new type of leadership in Fortune 500 companies and numerous organizations worldwide. She is the author of Same Words, Different Language, Third Edition, and coauthor of several books, including Gender Intelligence and Work With Me. Barbara is chair emeritus of the Women’s Leadership Board at Harvard Kennedy School and was recently conferred the International Alliance for Women, Lifetime Achievement Award.
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The team at Smith Publicity was so well organized and each week I received a detailed recap of media placements, feedback from contacts, new opportunities for me to consider, and priority media targets for future exploratory efforts. A pleasure to work with, they know the business, and I have no hesitation in recommending them highly for anyone considering book marketing and author promotional service.
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Dean Karrel, author of Mastering the Basics: Simple Lessons for Achieving Success in Business
Dean Karrel is an Executive and Professional Career Coach. He is the instructor of twelve courses available on LinkedIn Learning and has also been in senior leadership positions for more than three decades with major global publishing companies.
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I could not be happier with the work done by Smith Publicity and my publicist as well as the quality of the media contacts, the number and quality of the interviews, and the number of PR and publishing opportunities they found for me. They did such a great job that I’m actually happy to see my campaign come to an end because I need a rest! Before the campaign started, I didn’t really know what to expect or how much work would be required on my part. It is a testament to the power of their media contacts and expertise in their field that I had so many requests for articles, interviews, Q&As, podcasts, etc. (I believe there were 15 on the first day), that I could barely stand it and found it hard to fulfill all of the opportunities they found for me and also get my regular work done. These are all really good things. I feel that I have certainly gotten my money’s worth. The book sold well, and my name and reputation were well established. I happily recommend Smith Publicity to anyone who may be considering publicity services.
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John Hornick, author of 3D Printing Will Rock the World
John Hornick has more than 30 years of experience as a counselor and litigator at the Finnegan IP law firm, one of the largest IP firms in the world. As the founder of Finnegan’s 3D Printing Working Group, he advises clients about how 3D printing may affect their businesses. Hornick frequently speaks and writes on 3D printing and has been recognized as a thought leader in this space. As the only IP attorney selected by the U.S. Comptroller General Forum on Additive Manufacturing, he is also a juror for the International Additive Manufacturing Award.
Providing insight into this world-changing technology, Hornick’s articles have been published in outlets such as 3D Printing Industry, TheJournal of 3D Printing & Additive Manufacturing, Wired Innovation, and 3D Printing World.
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As a first-time author, my goal was to market my book to gain greater national exposure and expand my keynote speaking…and I knew I couldn’t do it alone. My publicist and the entire Smith Publicity team understood my vision, created a true win-win partnership, and have exceeded my expectations every step of the way. The level of responsiveness, clear communication, attention to detail, creative thinking, and overall client service is unmatched. In the first week of my contract, my publicist got me into the Wall Street Journal, and since then I’ve appeared in countless national publications, radio shows, and television programs. The number of doors and new opportunities that have opened up as a result of this proactive, targeted, and strategic publicity is overwhelming. Writing a book is hard, but marketing a book is even harder…which is why you need the experts at Smith Publicity. Smith is the greatest investment I have ever made in myself, and my business, and it’s worth every penny.
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Aimee Cohen, author of Woman Up!: Overcome the 7 Deadly Sins that Sabotage Your Success
Aimee Cohen, author of Woman Up!: Overcome the 7 Deadly Sins that Sabotage Your Success. Aimee Cohen is a Keynote Speaker, Career Expert, Executive Coach, Trainer, Facilitator, and Author. She owns Cohen Career Consulting and is a contributing writer for the Denver Business Journal, facilitates the LINK to Leadership program for the Leadership Investment, received recognition as an Outstanding Women in Business Award nominee, has appeared as a career expert on numerous television programs and has been cited in Glamour magazine, the Wall Street Journal, and the Denver Post, and was featured in Denver Woman magazine.
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Smith Publicity was a joy to work with. My publicist got very clear quickly on our message and hit the target in securing interviews and articles to be published. I wouldn’t hesitate to use the services of Smith Publicity in the future.
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Ron Sukenick, author of 21 Days to Success with LinkedIn
Ron Sukenick is the president and founder of the Relationship Strategies Institute and a presenter, consultant, and business coach. He is the author of Networking Your Way to Success and a contributor to the New York Times bestseller Masters of Networking. Ken Williams is a presenter and mentor with a local marketing business. He is a former sales manager and has experience working in human resources and customer service, areas in which he now trains business professionals in improving. They are the coauthors of 21 Days to Success Through Networking.
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I have been SO happy with the results. I would highly recommend Smith Publicity. Due to their media connections, I received more than I had expected. In addition to radio, TV, and podcast interviews, they have built relationships with numerous reputable online publications. You are missing opportunities if you do not partner with them.
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Stacey Hanke, author of Influence Redefined: Be the Leader You Were Meant to Be, Monday to Monday
Stacey Hanke’s passion is teaching others how to communicate with influence Monday to Monday®. As a keynote speaker and mentor to c-suite executives, she helps individuals see through the eyes and ears of their audiences. The result is career-changing insights. Over the last twenty-plus years, Stacey has trained more than 15,000 leaders, salespeople, and business professionals across the United States and abroad. Stacey Hanke, Inc., the company she founded in 2004, provides keynotes, training, and coaching for organizations in a wide variety of industries, including manufacturing, healthcare, retail, advertising, financial, and insurance. Stacey’s clients encompass Fortune 500 companies and household brands such as Coca-Cola, GE, General Mills, FedEx, Kohl’s, Blue Cross Blue Shield and Adobe. Recognized as one of the National Speakers Association’s “Top 6 Under 40,” she has emceed TedX.
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We retained Smith Publicity as the PR agency for our latest book, The Drama-Free Office, after extensive interviews with other agencies. Sandy Smith and her team blew away other candidate agencies with their research into our niche and their and extensive network of editorial contacts led to a very successful campaign. Bottom line: The Smith team is superb.We will use them for all our future publicity.
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Jim Warner and Kaley Klemp, author of The Drama-Free Office: A Guide to Healthy Collaboration with Your Team, Coworkers, and Boss
Jim Warner’ has worked with over 2,500 CEOs in multinational public companies, entrepreneurships, partnerships, and family businesses. He is also the author of Aspirations of Greatness and Facing Pain—Embracing Love. Jim is an alumnus of the University of Michigan and Harvard Business School (OPM program). He is a member of World Presidents’ Organization. www.JimWarnerGroup.com
Kaley Klemp is a sought-after facilitator, speaker and coach and an expert in small-group dynamics and leadership development and has worked with more than 175 YPO forums and over 50 executive teams to uncover and address the issues that block peak performance. Klemp is a graduate of Stanford University, where she earned a B.A. in International Relations and an M.A. in Sociology, with a focus on Organizational Behavior. Visit KaleyKemp.com
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As the author of Truly Global I knew I had to engage the experts. I first learned about FriesenPress through a published author work colleague. He inspired me to not just write the book but the get the real experts to see me through the process, he had used FriesenPress very successfully. I worked with Friesenpress for about 8 months to see my book come to life extremely successfully. It was such a rush! The book was enjoying more success than expected, so why not keep it going! The FriesenPress team connected with Smith Publicity who took the book by a storm and put it on global display.Never in a million years could I have imagined working with such an incredible team, the book has been featured on dozens of sites, been discussed on a dozen radio shows, sold in not just across the US but it has reached Indonesia, China, Holland, Canada, Germany, Spain, the UK, Brazil… and all thanks to these 2 incredible teams.
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Anna Schlegel, author of Truly Global
Anna N. Schlegel is a native of Catalunya, and the co-founder of Kenya’s “Imagine Educating Everyone” and “Women in Localization” which was started in California. She has worked in globalization teams for over twenty years with firms including Cisco, VMware, Xerox, and NetApp and for two localization vendors as the CEO and general manager. Her work has been published on Forbes.com, Gala.com, Multilingual.com, and other research industry forums. Anna is a respected leader in the globalization community. She frequently delivers lectures, webinars, keynotes and round tables at universities, corporations, and other international organizations. She lives with her family in Santa Clara, California.
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We worked with Smith Publicity for nine months following the publication of our first book. I cannot say enough about my publicist and the quality of her work. She is everything you would want in a partner – passionate, hard-working, high-energy, and organized. Additionally, she has obviously built strong relationships with so many people at numerous publications. Her success rate in landing us interviews, podcasts, and articles was outstanding. Our publicist was one of those rare people who actually follows through on all her commitments. I wouldn’t trust anyone else with our book publicity!
Audrey Epstein
Partner, The Trispective Group
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Linda Adams, Abby Curnow-Chavez, Audrey Epstein, and Rebecca Teasdale, author of The Loyalist Team: How Trust, Candor, and Authenticity Create Great Organizations
The Trispective Group focuses on understanding and improving the people side of business. Through their extensive work in many companies, they’ve learned what it takes to develop effective, healthy and sustainable leaders, teams and organizations. Clients have included companies such as PetSmart, Kaiser, Orbitz, and others.
I used the services of Smith Publicity for two months to promote my new book Raise the Bar, Change the Game with no idea what would happen. I was allocated two publicists to front my campaign. Well, in the first week I started to get countless offers for interviews and bylines and in short order I had so many offers I kept getting confused with what I had to do and had to get my PA to manage my diary!Both of them managed to get the essential messages across to the media so it was easy for me to follow what was needed from me. I am looking forward to using them again to promote my audiobook. Highly recommended.
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Brian Marcel, author of Raise the Bar, Change the Game
Brian Marcel is the founder and Chairman of International Bar Code System (IBCS) Group, known for bringing the game-changing barcode technology to a part of the world in desperate need for change. Since its start in 1988, he has built the IBCS Group into the top enterprise mobility integrator in Central and Eastern Europe. With more than 35 years of hands-on, high-level senior and corporate entrepreneurial experience, Marcel—known as “Mr. Mentorvator”—has helped seven entrepreneurs become millionaires. His goal is to do the same for ten more people in the next five years.
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The number of publications and awareness Smith Publicity was able to generate helped put us on the map.
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Andrew Wells, author of Monetizing Your Data: A Guide to Turning Data into Profit-Driving Strategies and Solutions
Andrew is the CEO and Co-Founder of Aspirent, a management consulting firm focused on analytics. He has extensive experience building Analytical Solutions for a wide range of companies, from Fortune 500s to small non-profits. Andrew focuses on helping organizations utilize their data to make impactful decisions that drive revenue through monetization strategies. He has been building analytical solutions for over 25 years and is excited to share these practical methods, tools, and techniques with a wider audience.
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Smith Publicity did an amazing job raising awareness for my book, Simplify Work. Their hard work, initiative and creativity led to 20+ articles being published in various magazines, journals and newspapers. I will certainly seek to work withSmith Publicity again in the future.
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Jesse Newton, author of Simplify Work: Crushing Complexity to Liberate Innovation, Productivity and Engagement
Smith Publicity is the absolute best. Once you engage them you will have a flurry of activity, media inquiries and interview opportunities. I highly recommend them.
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Steven Blue, author of American Manufacturing 2.0
Steven L. Blue, MBA, is CEO of Miller Ingenuity, a global supplier of mission-critical components in the transportation industry.
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Our publisher, Greenleaf Book Group, recommended Smith Publicity, and we are so pleased we took their advice.At our first meeting with our publicist and other Smith team members, it was clear they had thoroughly read our book. Our publicist had already marked passages and quotes that she was certain would spark the interest of the media.
Shortly after that initial meeting my publicist wasted no time lining up media opportunities to publicize the book during the run-up to our publication date and beyond. The opportunities included byline articles placed in relevant online media publications, radio and podcast interviews for the authors, book reviews, and placement of books excerpts in major online media, such as Fortune.
After the release of The Purpose Is Profit, Smith continued to pitch media with new angles, securing us with new opportunities. We do not hesitate to recommend Smith Publicity to authors looking to raise awareness of their book.
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Ed McLaughlin and Wyn Lydecker, author of The Purpose Is Profit: The Truth about Starting and Building Your Own Business
Ed McLaughlin is the founder & CEO of Blue Sunsets LLC, a real estate and angel investment firm based in Darien, CT. Previously, McLaughlin founded and served as chairman & CEO of United Systems Integrators (USI) Corporation, a corporate real estate outsourcing firm, sold to Johnson Controls (JCI) in 2005. In 2001, he earned Entrepreneur of the Year honors from Ernst & Young, and USI was named to the Inc. 500 list of America’s fastest growing companies. A member of the Board of Governors for Tufts Medical Center, McLaughlin founded its David E. Wazer Breast Cancer Research Fund. He graduated from the College of the Holy Cross, where he is a member of the Board of Trustees. Active in philanthropy, McLaughlin lives with his wife in Connecticut and has three adult children.
Wyn Lydecker is the founder of Upstart Business Planning, where she works with entrepreneurs to develop plans that answer the questions investors ask most often. Previously, she was Managing Director of Business Plans International in New York and Co-Director of the Small Business Resource Center at Norwalk Community College. Lydecker has an MBA in finance and marketing from the Wharton School of the University of Pennsylvania and a BA in economics from the University of California at Santa Barbara. She serves on the board of a local nonprofit she helped found, At Home In Darien. She lives in Connecticut with her husband and has two adult children.
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A big thank you for the feature in the Wall Street Journal and all the other media coverage I received including ABC News Now, Fox Business, CNN, Business Week, Kiplinger’s, the CBS Evening News, and the myriad of radio interviews, and the magazine articles and blog posts. My relationship with Smith Publicity was at the core of my marketing machine. They kept me relevant and in the public’s eye and it resulted in a 99% client retention rate, new clients, speaking opportunities, and more press.
Losey’s book helps readers understand if they have enough money to retire, how long it will last, how much you can take out, and the best way to invest. Retire in a Weekend answers the 10 most popular questions and addresses the 5 biggest concerns that people have about retiring. Losey, “America’s Retirement Strategist,” is a highly sought-after advisor, educator and author because he makes the complicated and mundane topics of investing and retirement fun.
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We knew it might be difficult to promote our book to a very specific audience that is not well represented by the mainstream media. From the very beginning our publicist did an excellent job of placing the book in both targeted publications (such as Habitat Magazine) as well as mass-market media including NPR and Fox Business News. My name was consistently and frequently mentioned across the country. As a result of working with Smith Publicity, I received a number of inquiries from people for interviews who found me through media coverage. In short, Smith Publicity did an excellent job of promoting our book!
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Ryan Poliakoff, author of New Neighborhoods: The Consumer’s Guide to Condominium, Co-Op and HOA Living
Ryan Poliakoff is inaugural president of The Ocean Palms, a $100 million condominium property in South Florida. Co- author Gary Poliakoff, one of the world’s foremost authorities on community association law, is the author of a nationally published treatise, The Law of Condominium Operations.
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Although I was a first time author when I began working with Smith Publicity, I was clear about the target audience I wanted to reach. My publicist took the time to thoroughly understand my objectives and how best to position the book with her media contacts and those I suggested to her as well. She put in great effort on my behalf and kept me well informed. I am very pleased with the results that were achieved and Smith Publicity to other authors.
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Gary Carmell, author of The Philosophical Investor: Transforming Wisdom into Wealth
Gary Carmell owns a real estate investment management firm based in California and Texas. He specializes in the acquisition, development, and management of apartment communities throughout the United States, where his company owns and operates more than twenty thousand units with a value of over $3 billion. A Chartered Financial Analyst, Mr. Carmell received his B.A. from the University of California Los Angeles in political science and an M.B.A. from the University of Southern California.
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Smith Publicity will do ALL humanly—and perhaps even super humanly—possible to support your book, project, or idea. My publicist’s relations with the media were deep and true. In a world of false promises and hype, my publicist was the rare straight shooter with impeccable values. Creative, determined—and loads of fun to boot—she thought inside, outside, and way beyond the box. If you have the great fortune of getting Smith on your project, you’ll have won the PR jackpot.
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Gina Barnett, author of Play the Part: Master Body Signals to Connect and Communicate for Business Success
Gina Barnett, author of Play the Part: Master Body Signals to Connect and Communicate for Business Success (McGraw-Hill). Since 2011, Barnett’s been speaker coach for the main stage TED Conference. She is the founder of Barnett International, Inc., an executive communications consulting firm. She’s coached and consulted with thought leaders in finance, technology, healthcare, science, and the arts.
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A client recommended that we talk to Smith Publicity about promoting our book, Committed Teams: Three Steps to Inspiring Passion and Performance. Right from the start, we were impressed with the specificity and infectious enthusiasm with which Sarah Miniaci discussed the promotion process. We ultimately decided to work with Smith and spent the next nine months collaborating with a brilliant Smith publicist on getting the word out about our book. The results went far beyond anything we thought possible.We placed dozens of articles and op-ed pieces in publications around the world. Several of them were among the leading business magazines. The publicity effort gave us invaluable visibility among our target audience. Bottom line: authors who want to gain the right kind of attention for their books should work with Smith Publicity.
Dr. Mario Moussa and Dr. Derek Newberry are the authors of Committed Teams: Three Steps to Inspiring Passion and Performance. Dr. Moussa teaches in the Executive Programs at Wharton School of Executive Education. Dr. Newberry is a lecturer at the Wharton School. Connect with Dr. Moussa at www.moussaconsulting.com, and with Dr. Newberry via Twitter, @derekonewberry.
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My publicist at Smith Publicity exceeded our expectations in terms of results–both in the quality and the quantity of coverage she generated. It was a pleasure to work with her. She listened to our priorities and goals, provided us with good advice and feedback, and made sure our time was used efficiently and effectively.
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George F. Brown, Jr., author of CoDestiny: Overcome Your Growth Challenges by Helping Your Customers Overcome Theirs
Create value for your customers and capture value for your shareholders by unlocking the secrets of your customer chains. This thought provoking book by two global strategy experts offers a proven approach for solving a company’s most difficult growth challenges. Brown is the co-founder of Blue Canyon Partners, Inc., a strategy consulting firm that helps businesses develop and implement growth strategies involving strategic customer and channel partner relationships.
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It’s always a pleasure to work with the team at Smith Publicity. Our authors appreciate the weekly check-ins, thorough reports, and being involved in the overall publicity process. I would recommend using Smith Publicity in a heartbeat and will continue to do so with future authors.
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Mark Redmayne, Marketing Manager, Figure 1 Publishing
Figure 1 Publishing is a Vancouver-based award winning publisher producing stunning illustrated books and savvy, bestselling business titles. www.figure1publishing.com
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If you want a dramatic increase in your book sales then Smith Publicity is THE firm for you. Within one week I had people coming at me from all directions wanting information about my book. Smith Publicity has the contacts, and the expertise, to make you a star! I will be a lifetime client!! Thank you Smith Publicity.
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David Cook, author of How to Be a Great Salesperson by Monday Morning
Award-winning author Dave Cook, CEO and founder of Sales Training On-the-Go, is one of the most in-demand experts on sales training, coaching, and motivation around the world. Cook is the #1 rated producer at Business and Legal Resources (BLR), with awards including: CEO / President’s Club Award for Outstanding Sales Achievement for all eleven years of his employment and the Joe Berneski Leadership Award for Outstanding Leadership Skills. With unparalleled expertise, Cook’s training will help anyone to rise to the top of their field and achieve their greatest professional goals, faster than they ever thought possible.
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It took me twenty years to develop and refine the material in my book Close Deals Faster: The Fifteen Shortcuts of the Asher Sales Method and I didn’t want to entrust its future success to just anyone. I was referred to the experts at Smith Publicity and am so glad I teamed up with them. With Smith’s close connections to editors and bloggers and their skill at high payoff submissions, we targeted a publication campaign that achieved results far beyond my expectations. Great people. Great ROI.
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John Asher, author of Close Deals Faster: The Fifteen Shortcuts of the Asher Sales Method
John is the CEO of Asher Strategies, a high-level growth strategy consulting firm focused on improving sales. Asher is a #1 rated speaker for Vistage, a world-wide network of CEOs. Over the last two decades, he has mentored a large cadre of speakers and trainers that has fueled the growth of ASHER. Asher has held a variety of positions, but a lot of what he learned about leadership and sales he picked up in the Navy, where he served as captain of two nuclear-powered fast attack submarines before becoming the program manager for a billion-dollar software development program. After co-founding an engineering firm in 1986, Asher and his team grew the company at a compounded growth rate of 42 percent per year for 14 straight years. He later started a sales and marketing advisory business, training over 70,000 salespeople in 22 countries on his efficient and effective sales process to quickly close new business.
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My campaign with Smith Publicity was a huge success. They were able to help me establish credibility with all of the media work and now we are selling books everyday. I told my publicist that on a scale of 1-10 with 10 being the best, she was an 11. I could not be happier with the work she did! Thanks for making this such a wonderful experience for me.
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Thomas P. Rood, author of Paycheck Independence Day: Learn How to Use Your Paycheck to Stop Needing a Paycheck
Rood is a self-taught software engineer with over 30 years’ experience. He has worked with a wide range of companies including Charles Schwab, Cisco Systems, AT&T, SBC, Pacific Bell, The Golden Nugget Hotel and Casino, The Mirage Hotel and Casino, US Sprint, Ricoh Silicon Valley, Ricoh Innovations and RSA Security.
Most of Rood’s contracts ended after one or two years and unemployment became a frequent challenge in his life. He knew then that he had to become an expert on money management or he would not survive. Between 2004 and 2006, Rood figured out the right way to manage his money so he could eliminate his dependence on a paycheck and developed the Paycheck Independence Day money management system to solve this problem.
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As a first time author, I was quite apprehensive about engaging a publicity firm. From the very first conversation, Smith Publicity understood my goals and the key messages I wanted to deliver with my book. My publicist worked with me for five months in building a superb campaign. Smith Publicity was extremely effective in generating interest, diligent in following up, and most importantly, getting coverage with the right audience. Working with the Smith Publicity team was a great experience and pure pleasure!
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Joong Hyun, author of Outswimming the Sharks: Overcoming Adversities, Naysayers, and Other Obstacles to Lead a Meaningful Life
Hyun was born in Seoul, immigrated to the United States at a young age, and has since worked and lived in numerous countries. For the past two decades, he has worked with many global Fortune 500 companies in various capacities. His experiences include working as a managing director for an international consultancy, as vice president of Global Strategy and vice president of Asia Region for a multibillion-dollar US-based company. He received his undergraduate degree from Virginia Tech, Masters degree from Northwestern, and MBA from Carnegie Mellon.
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I had a great experience with Smith Publicity! I was a bit nervous given my less than acceptable experience with a prior firm. My publicist did a great job of snooping out new opportunities. I so enjoyed the unpredictable questions and the back and forth banter with co-hosts. It was a great way to leverage my ability to think on my feet and project my personality and sense of humor as well. The conversations I had with the hosts have encouraged my belief in my topic and broadened what I think my next book will be. Thanks again for all the great work. Clearly, Smith Publicity will be on the top of my list in the future.
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Martha Guidry, author of Marketing Concepts that Win!: Save Time, Money and Work Crafting Concepts Right the First Time
A marketing guidebook intended to give readers expert tips and advice on writing effective positioning concepts. Martha Guidry (The Concept Queen), the principal at The Rite Concept, has more than fifteen years of combined brand management, concept development and research experience. After completing her MBA at Harvard, Martha spent six years in consumer marketing for Procter & Gamble and Hasbro Toys. She has developed concepts for launching new products and services into the marketplace in a variety of industries for organizations such as Arby s, DuPont, Bush Beans, Amway, Pizza Hut, Dial, and the Tuck School of Business at Dartmouth. She is a past director of the board for the Qualitative Research Consultants Association (QRCA) and the Connecticut chapter of the American Marketing Association. She is a popular presenter at conferences and professional meetings and has published numerous articles in business periodicals.
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As a former owner of a book publicity firm, and now an author, I have to say that I was so impressed with Smith Publicity. They got a ton of media placements for my book. Frankly, I was surprised at how many they got in a short amount of time. My publicist was very professional and supportive of both me and my book. I could tell she really cared about how my campaign turned out.
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Kim Dushinski, author of The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns
Dushinski is the CEO of the International Mobile Marketing Business Network and President of Mobile Marketing Profits, a mobile marketing training firm based in Denver, Colorado. She teaches mobile marketing for the University of Virginia’s Online Graduate Certificate in eMarketing. Kim was named one of the Mobile Women to Watch 2010 by MobileMarketer.com.
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I have worked twice with Smith Publicity and with Sandy Poirier Smith. In each case, Sandy provided thoughtful and expert advice on strategy and content. My publicist produced spectacular results. My book received favorable mentions in publications ranging from the Wall Street Journal to CanadaOne and widely in the IT press. I was interviewed by two dozen radio talk shows. My articles were published in Atlantic, BusinessWeek, Forbes, Industry Review, and the San Francisco Chronicle among others. I will certainly use Smith Publicity again in the future.
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Ernest Von Simson, author of The Limits of Strategy: Lessons in Leadership from the Computer Industry
With his wife, Naomi Seligman, Ernest von Simson ran the Research Board, the quietly powerful think tank that observed, shaped, and guided the development of the computer industry. He got to know and admire the giants of those years – including Michael Dell, Larry Ellison, Bill Gates, Steve Jobs and Scott McNealy. He holds a BA from Brown University and an MBA from New York University. His articles have been published by Harvard Business Review, Fortune, ComputerWorld and many other publications.
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Smith Publicity carried out a sterling campaign for BOLD: How to Be Brave in Business and Win and were pleased with the results and grateful to the whole Smith team for their professionalism and care. It has been a pleasure to partner with them.
In every industry, some brands stand out from the crowd because of their distinct way of doing things. Bold is about 14 such businesses. They put purpose before profit, go beyond what customers expect, and relentlessly differentiate themselves from everyone else. Shaun Smith is founder and partner in the consulting firm Smith+Co, which works with brands around the world. A thought leader on the subject of customer experience strategy, he has appeared often on CNBC’s “Ask the Expert” program. Andy Milligan is a consultant on brand and business culture. For almost 20 years he has advised major organizations on strategies for brand building, customer experience and internal culture.
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I enjoyed my time with Smith Publicity and especially my publicist. Within a rather short period of time I sensed a deep commitment to me as a client and could see her dogged, professional perseverance. Smith did what they said they were going to do. Further, they actually seemed sincerely interested in the concepts of my book, not just because it was their job to show interest but there was an ‘America needs this’ kind of interest. My campaign was a team-collaboration, they had a team yes, but it was also a close collaboration with me … and they listened. I’m the kind of guy who never stops thinking about the monthly fee and the ticking meter but I am so glad that after a year of painstaking research I finally selected Smith!
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Norman M. Davis, Ph.D., author of The Black Quarterback Syndrome: How to Succeed as a First or Pioneer in an Organization
Dr. Davis writes about the extra pressure many individuals face when they begin a new position and find they are the first of a kind or a pioneer. He holds a bachelor’s degree in General Education from the University of Nebraska at Omaha, a Masters in Community Psychology and a Ph.D. in Organizational Behavior and Development from The Union Institute and University. He has worked in a variety of organizations, both public and private in management positions for over 25 years, and is an organizational and diversity consultant. Currently he is a Professor of Business Administration Management at Albertus Magnus College in New Haven, Connecticut.
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I am very thankful that I was recommended to use Smith Publicity to promote my book Dollars & Uncommon Sense. From the initial phone consultation, to the proposal and finally the execution of the plan, it couldn’t have gone any smoother. My publicist’s determination, creativity, and the ability to think outside the box was crucial in securing major national television opportunities such as Fox & Friends, The 700 Club, and also to include international exposure in Canada. In less than six months, her hard work and persistent follow-up resulted in my work being featured in over 50 publications nationwide and interviews by over 20 national, international, and regional radio programs.
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Steve Repak, CFP®, author of Dollars & Uncommon Sense: Basic Training For Your Money
Steve Repak, CFP®, is an Army veteran, motivational speaker and consultant. He has helped countless ordinary people turn their finances around with his inspiring personal finance presentations and one-on-one financial counseling. He was the 1995 Fort Bliss, Texas Non Commissioned Officer of the Year and graduated Summa Cum Laude with a Bachelor of Science in Management Communications from Amridge University.
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A profound pleasure to work with the professionals at Smith Publicity. Engaged, hard working, and created a wealth of valuable media hits that have changed the launch complexion of The Compass Solution: A Guide to Winning Your Career. I did not foresee articles with CNBC, Huffington Post, Glassdoor, etc….but truly appreciated. A great many authors may think they understand what’s involved in securing media attention – I am not one of them – but I have learned greatly because of the insights gained from this partnership. Top drawer team of professionals.
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Tim Cole, author of The Compass Solution: A Guide to Winning Your Career
Tim Cole is the Founder and Chief Executive Officer of The Compass Alliance. His experience is exceptionally broad – across sales, marketing, human resources, training, market access, and leadership development. He is a multiple winner of Excellence in Leadership Awards and is regarded as one of the most highly respected veterans in the healthcare arena.
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To me, my company is divided into two phases—the days before working with Smith Publicity—and the days since. What a valuable tool to have in an author’s arsenal!
Smith Publicity quickly became an indispensable and effective part of our media relations’ efforts, and working with my publicist was excellent on all counts. They understand the goals of my business, what I am trying to do with the brand, and the media environment of my industry. My publicist landed interest and coverage for me on CNBC, MSN, Voice America, TheStreet.com, and many others, in only a matter of months.
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Peter Leeds, author of Invest in Penny Stocks: A Guide to Profitable Trading and Penny Stocks For Dummies
As the leading expert on penny stocks, Leeds is frequently contacted by top media organizations like CNN, NBC, CBS, and FOX for his comments and views.
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My Smith Publicity publicist was intensely motivated to achieve the highest of expectations, displayed a relentless drive to perform, while displaying an infectious, enthusiastic spirit. She was always professional, and personally attentive in responding to my questions, requests, and suggestions as she managed my publicity campaign. She exceeded my expectations in her ability to find numerous national, and international print and radio media outlets to showcase my work as an author, blogger, and professional speaker. I have come to view her as a value added resource, business partner, sounding board, and good friend in the year we have worked together. I highly recommend Smith Publicity to anyone actively looking for help in increasing their brand as a published author, and thought leader. You will not be disappointed!
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Dr. Curtis L. Odom, author of Stuck in the Middle: A Generation X View of Talent Management
Dr. Curtis L. Odom is Principal and Managing Partner of Prescient Training Strategists, LLC, a consulting firm focusing on integrated talent management, and author of Stuck in the Middle: A Generation X View of Talent Management. He has over 15 years of experience in talent development, performance consulting, training, and instructional design as a practitioner, researcher, author and speaker.
Dr. Odom earned his doctorate of education from Pepperdine University and has been industry certified as both a Human Capital Strategist and Strategic Workforce Planner from the Human Capital Institute. Formerly serving in the United States Navy, he is currently a member of the International Society for Performance Improvement, the American Society for Training and Development and American Mensa.
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Hiring Smith Publicity was unequivocally the best decision in promoting the I’ve Been Called the B*Word Marketing Rule Book. Smith Publicity’s sheer level of professionalism is unprecedented! My publicist was superb in terms of her level of dedication, attentiveness, and detail. Throughout the campaign, she was in constant contact with me as we coordinated numerous interviews and media placements over the course of the campaign. In addition, I have been featured on the Huffington Post, Business Review USA, Personal Excellence, and a host of other media outlets.
Again, I would like to thank Smith Publicity for a phenomenal campaign!
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Dr. R. Kay Green, author of I’ve Been Called the B*Word: Now What Do I Do?
Dr. R. Kay Green is the CEO and president of RKG Marketing Solutions, Inc. and an online professor and course developer for several major universities. She holds a doctorate of business administration in marketing and has been featured on Great Women Speakers, Black Experts, and Guru.com.
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My publicist was amazing—attentive, communicative, and able to secure some interviews and opportunities that would have never happened without her.
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Nicolas A. Boillot, author of I Killed a Rabid Fox with a Croquet Mallet: Making Your Business Stories Compelling and Memorable
Boillot is CEO of HB Agency, an integrated marketing firm building brands for such clients as HP, ING, EMC, and many other companies. Nicolas is a co-founder of Middlebury College’s MiddCORE, an intensive series of courses and programs focused on Creativity, Opportunity, Risk and Entrepreneurship. He is involved with several non-profits focused on business leadership and the environment.
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Having worked in the book publishing industry for some time, I must confess that I am truly impressed with the team at Smith Publicity. What I like about them is they listen to my author’s needs; take the time to know the material and write excellent pitches that get results. Whenever I have a book that needs that extra TLC in publicity, I reach out to Dan’s team of pros and let them work their magic. These guys are the real deal and they never disappoint!
Info Today/Plexus Publishing is the publisher of Information Today, as well as other periodicals, books, directories, and online products; and is the organizer of Computers in Libraries, Streaming Media, Enterprise Search Summit, and other prestigious conferences and exhibitions for the library, information & knowledge management communities. projects Smith Publicity promoted:
Boardwalk Empire: The Birth, High Times, and Corruption of Atlantic City by Nelson Johnson (The book upon which the HBO series is based)
Web of Conspiracy: A Guide to Conspiracy Theory Sites on the Internet by James F. Broderick & Darren W. Miller
Dancing With Digital Natives: Staying in Step With the Generation That’s Transforming the Way Business Is Done by Michelle Manafy
Research on Main Street: Using the Web to Find Local Business and Market Information by Marcy Phelps
The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns by Kim Dushinski
Point, Click, and Save: Mashup Mom’s Guide to Saving and Making Money Online By Rachel Singer Gordon
Trenton: A Novel by John P. Calu & David A. Hart
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Smith Publicity’s new tag line needs to read, ‘we make author’s dreams come true.’Before coming to Smith Publicity I was dead last in my category in the search engines. Because of their great work at positioning and pitching me and my book, I dominate my category on Google, Bing, and Yahoo. The links to my website from the various blogs and online publications Smith procured for me has caused a 300% increase in unique visitors, driving book sales and speaking engagements. Smith has given me a new context for TGIF… It has nothing to do with the end of a week. It has everything to do with my much anticipated publicity report from Smith that is always chock-full of newly placed articles and upcoming radio and TV Interviews. I consider my investment in Smith Publicity as an investment into building my personal brand that will yield fantastic returns for a long time to come.
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Terry Barber, author of The Inspiration Factor: How You Can Revitalize Your Company Culture in 12 Weeks
Barber’s book shows businesspeople how to inspire—not just motivate—others by tapping into their dreams and tying them to corporate goals. Terry is also known as “America’s Chief Inspiration Officer” and “chief inspirator” for Grizzard Communications Group, which serves the nonprofit health care segment, as well as colleges and universities, in the area of philanthropic branding. He speaks every week across the country on creating an inspiring culture.
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I had the pleasure to work with the professionals at Smith Publicity to help promote my first book. Having not done this before I didn’t know what to expect. My publicity team spent the time to learn more about me and my DNA. They customized an approach that was suited perfectly for me and encouraged me to more clearly position my expertise. They relentlessly pursued relevant opportunities in the press and media to publicize my book and myself and introduced me to opportunities I never would have found on my own. Their hard work is still providing dividends today.
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Les Trachtman, author of Don’t F**k It Up: How Founders and Their Successors Can Avoid the Clichés That Inhibit Growth
Les Trachtman is currently the CEO of The Trachtman Group – focused on helping companies grow and scale, as well as managing director (and majority investor) of Purview, an early stage company focused on disrupting the medical imaging business. He has lectured at numerous universities across the country including the Harvard Business School, the MIT Sloan School of Business, University of Southern California, Rensselaer Polytechnic Institute, Kent State University, University of Maryland Smith School of Business, Union College, and Quinnipiac University School of Business.
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My experience with Smith Publicity, Inc. and my publicist was terrific. She and the team at Smith Publicity were extremely professional and are clearly well connected to the publishing/book writing PR community. They demonstrated patience with me as a first time author, while providing exceptional support and reach via their network of contacts. I would certainly encourage other authors to enlist the experience and skills provided by the Smith Publicity team.
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Dudley Slater, author of Fusion Leadership: Unleashing the Movement of Monday Morning Enthusiasts
Dudley Slater is the co-founder and fifteen-year CEO of Integra Telecom, he grew the company from nine to over two thousand employees, transitioning it from a start-up to national prominence as one of the ten largest fiber-based telecommunications companies in the United States. He attributes his company’s success to its people. Slater partnered with other leaders of iconic, nationally recognized organizations, to refine the knowledge and techniques that make up the practical, everyday tenets of the fusion leadership. Slater earned a bachelor of science in geophysics from UCLA and a master in business administration from the Harvard Business School.
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As a first time author, I struggled to navigate this new arena of writing and publishing. I seemed to get everything but the publicity part. Well, the confusion ended when I met the excellent team at Smith Publicity. I never thought it was possible to sit in my house, pay a reasonable fee while someone as pleasant and hard working as my publicist was made wonderful things happen. She worked almost 24/7 to open big doors for me. There was hardly a closing time as she responded to questions as soon as I asked them regardless of what day or time it was. I definitely recommend the Smith Publicity team and credit them for the amazing work they did with my book – What Color is Your Money?
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Tope Ganiyah Fajingbesi, author of What Color is Your Money? Your Personalized Roadmap to Business Success
Tope Ganiyah Fajingbesi is an international Chartered Accountant (ACA) and Certified Public Accountant (CPA) based in Washington, DC. She has 15 years accounting and financial management experience working with Big Four public accounting firms, Fortune 500 corporations, and nonprofit organizations across the USA and Africa. In her book, Fajingbesi offers readers the essential keys to business success by identifying and explaining how individual money personalities–money colors–can affect overall financial success.
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The team at Smith Publicity is a pleasure to work with. They are prompt, professional, and always courteous.
Publisher and distributor specializing in the development of independent authors and the growth of small presses. Greenleaf has worked on over one thousand titles including multiple New York Times and Wall Street Journal bestsellers. Smith Publicity has promoted dozens and dozens of Greenleaf Book Group projects.
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Hiring a publicist is like choosing a partner. What credentials and qualities did I look for?
1. Solid contacts and relationships with media;
2. Drive, determination, creativity, intelligence, and excellent people skills;
3. Responsiveness; 4. An ability to execute the author’s articulated goals; and
5. Capacity to maintain a positive and winning attitude throughout the campaign.
My representative at Smith Publicity was that ‘partner.’ A special thanks to the President of Smith Publicity, Sandy Poirier Smith, for selecting a perfect partner match for me.
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Susan Tose Spencer, author of Briefcase Essentials: Discover Your 12 Natural Talents for Achieving Success in a Male-Dominated Workplace
In Tose Spencer’s book, women will learn how to succeed in male-dominated business environments. Susan was an entrepreneur and business professional before many women had the courage to play in the big leagues with men. Her companies reached annual revenues of $50 million. Susan learned about football and business from her father, Leonard Tose, who owned a professional football team. She was the first and only female to hold the position as General Manager of an NFL team, The Philadelphia Eagles.
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Working with Smith Publicity has been a wonderful experience. Their kind staff were an amazing guide through the world of publicity when I was ready to promote my first book. They gave me insight that also helped with my role as a public speaker and I’m extremely grateful for their support.
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Peggy Noe Stevens, author of Professional Presence: A Four-Part Guide for Building Your Personal Brand
Described as the ”Oprah of entertaining,” Peggy Noe Stevens began her career working for in the hospitality industry for Hyatt Hotels Corporation before moving into event planning and experiential marketing for a major corporation. A trail blazer for women, she is the world’s first female Master Bourbon Taster, has designed women’s research and strategy studies, and has spoken to countless professional organizations on issues in the workplace as to the effective steps of strategizing careers. Her consulting company specializes in image strategy for both people and places.
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Smith Publicity worked tirelessly to unearth what seemed like every imaginable opportunity to publicize our book. They were in almost daily contact through the duration of the campaign, scheduling event after event as a result of the wide net they cast. Their follow through was outstanding and their support all encompassing. I would highly recommend them to anyone seeking true advocacy.
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Jody J. Foster, author of The Schmuck in My Office: How to Deal Effectively with Difficult People at Work
Jody Foster, MD, MBA, is Clinical Professor of Psychiatry in the Perelman School of Medicine at the University of Pennsylvania, Vice Chair for Clinical Operations in the Department of Psychiatry at the University of Pennsylvania Health System and Chair of the Department of Psychiatry at Pennsylvania Hospital. She attained her MBA, with a concentration in finance, from the Wharton School.
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Working with Smith Publicity was a treat from the start. Not only was the entire team a pleasure to partner with, they worked tirelessly from start to finish to publicize our book POWER: How J.D. Power III Became the Auto Industry’s Adviser, Confessor, and Eyewitness to History. The result was a robust, comprehensive campaign that exceeded our expectations.
Tim Connolly, owner of Fenwick Publishing. Fenwick is anchored by a core group of publishing professionals with specific marketing, communication, custom product manufacturing, graphic design, and interactive media experience. Beyond the core, they have a global network of best-selling authors, photographers, researchers, and global manufacturers that they pull from to assemble the right team for each job. Smith Publicity promoted POWER: How J.D. Power III Became the Auto Industry’s Adviser, Confessor, and Eyewitness to History, a Fenwick Publishing title.
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My Smith publicist was a true partner who thought about the big picture. Working with her has really helped us forge new, powerful relationships such as ABC LA radio and CheddarTV, but also she was also strategic about positioning for what’s possible next.
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Melissa Gonzalez, author of The Pop Up Paradigm: How Brands Build Human Connections in a Digital Age
Melissa Gonzalez is the founder of the Lion’esque Group, a firm of pop-up architects™ who have produced over 100 pop-up retail experiences across the U.S. Her clients include major retail brands like Marc Jacobs, Penguin Random House, Raden and J.Hilburn. In 2015 she was awarded Innovator of the Year for Pop-Up Retail by Retail Touchpoints and in 2014, her work was honored with the CLIO Image Award for experiential engagement, and was a finalist for the New York Design Award for marketing and branded experiences. Melissa is also a co-founder of THE MARKET at the Roger Smith Hotel, and an advisor to the innovative start-up Fotofwd. Gonzalez is a regular contributor to the New Daily Daily News, ABC LA Radio and is an active guest blogger on pop-up and immersive retail strategies and presents at conferences across the country. She has also been awarded the Wall Street Journal “Donor of the Day,” one the top 20 Most Inspiring People in New York City and one of the Top 100 Young CEO’s- via Our Time’s White House Initiative. Follow her online @melsstyles
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I’m a researcher by nature, and I did some pretty thorough research on publicity companies before I chose Smith Publicity for my latest book launch. And holy Mackerel, did I choose the right group! I could not be happier with the results. Within three short (and busy) months, I’ve been featured on four television segments in major markets, I’ve been on three radio shows, I’ve been quoted in countless newspapers and magazines, my book has been reviewed by six blogger book reviewers, and I’ve had more than a dozen articles published—all because of Smith Publicity! The best part, though? As with most things, it’s the people. The staff at Smith Publicity are, hands down, the most professional, competent, positive, sweet, caring, and downright fun people I’ve ever had the pleasure of working with. Smith Publicity will forevermore be my go-to company for all my publicity needs. Thanks, Smith Publicity, for all that you did for me!
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Denise Dudley, author of Work It! Get In, Get Noticed, Get Promoted
Denise Dudley is a professional trainer and keynote speaker, author, business consultant, and founder and former CEO of SkillPath Seminars, the largest public training company in the world, which provides 18,000 seminars per year, and has trained over 12 million people in the US, Canada, South Africa, Australia, New Zealand and the UK.
Denise holds a Ph.D. in behavioral psychology, a hospital administrator’s license, a preceptor for administrators-in-training license, and is licensed to provide training to medical professionals in the United States and Canada. She’s also a certified AIDS educator, a licensed field therapist for individuals with agoraphobia, and a regularly featured speaker on the campuses of many universities across the US, and the author of Simon and Schuster’s best-selling audio series, “Making Relationships Last.” www.DeniseMDudley.com
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I have worked with Smith Publicity to help us gain exposure for our new book Future-proof Workplace. The team there have been terrific. We got massive coverage with top line magazines and radio. Our publicists were terrific. Not only did they lead a fabulous campaign but they kept us informed and did great reports on the activity. I would work with them again without hesitation.
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Dr. Linda Sharkey, author of The Future-Proof Workplace: Six Strategies to Accelerate Talent Development, Reshape Your Culture, and Succeed with Purpose
Dr. Linda Sharkey is a Founding Member of the Marshall Goldsmith Group, a premier executive coaching organization. Her clients include Boeing, GE, NetApp, Sodexo, Key Bank, Sanofi, and Lexis Nexis.
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Working with Smith Publicity was a pleasure. My publicist secured a number of invitations for me to write articles for media outlets, and kept me updated on her efforts throughout the media campaign. She also provided good advice on strategies for dealing with the media during and after our work together.
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Deirdre B. Mendez, PhD, author of The Culture Solution: How to Achieve Cultural Synergy and Get Results in the Global Workplace
Deirdre B. Mendez, PhD is an intercultural consultant, trainer, and educator who has helped U.S. companies and their international partners identify and resolve culturally based conflict for nearly three decades. Since 2005, she has been affiliated with the Center for International Business Education and Research (CIBER) at The University of Texas at Austin, where she is currently Associate Director for Cultural Programs.
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Smith Publicity surprised me again and again in the best way possible. For years I dominated a single industry, but wanted to expand into other verticals. Based on the recommendation of several colleagues, I turned to Smith. Wow!I’m now published in Forbes, Huffington Post, INC Magazine and have secured radio interviews and speaking gigs throughout the country. Thanks to Smith, I have more requests than I can fulfill. Money and time well spent!
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Shari Levitin, author of Heart and Sell: 10 Universal Truths Every Salesperson Needs to Know
Shari Levitin, CEO of Levitin Group, is recognized as a global expert in sales training and corporate sales strategies in over 48 countries. She is currently an adjunct professor at the University of Utah David Eccles School of Business teaching the first ever graduate sales course, “Pitch Perfect.” In 1997, Levitin launched her own training company, Shari Levitin Group. Companies such as Hilton, Adobe, Hyatt, Sprint, Jaguar, RCI, Wyndham Worldwide, financial service groups, and countless individuals have attributed hundreds of millions of dollars of ROI to her unique Third-Level Selling.
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We’re pleased with the media strategy, attention to detail, thoughtful follow-up and initiativetaken by the team at Smith Publicity in promoting our advisory firm and published work.
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Kenneth H. Marks, author of The Handbook of Financing Growth: Strategies, Capital Structure, and M&A Transactions: Strategies, Capital Structure, and M&A
Marks is the founder and a Managing Partner of High Rock Partners, Inc. that provides transition Leadership, Advisory & Investment teaming with middle-market leaders to navigate strategic transitions. Marks created and teaches an MBA elective titled “Financing Early Stage & Middle-Market Companies” at NC State University. He lectures at Loyola University in Chicago as part of the M&A certification program. Marks is a Certified Merger & Acquisition Advisor (CM&AA).
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With his extensive publishing experience, and his pleasant, professional approach, my publicist of Smith Publicity opened doors for me that I suspect would otherwise have remained firmly shutto an author attempting to publicize her first book.
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Leslie Scott, author of About Jenga: The Remarkable Business of Creating a Game that Became a Household Name
Scott was born to an expatriate family in Africa and educated in England. She is the creator of Jenga, the second-bestselling game in the world, and co-founder of Oxford games. One of the worlds few professional game designers, Scott spends her time in the Oxford countryside and the African plains with her two children and her husband.
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Working with Smith Publicity was my first experience with a PR firm, and I was happy to see that they surpassed my expectations as far as the volume of connections they made for me. It is always hard to measure exactly the value one gets for publicity, but I am very sure that I get more than my money’s worth from the help they gave me.
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Scott Klososky, author of Enterprise Social Technology: Helping Organizations Harness the Power of Social Media, Social Networking, Social Relevance
Klososky, a former CEO of three successful startup companies, specializes in looking over the horizon with how technology is changing the world. Scott’s vision and ability to see trends in emerging technologies allow him to be a thought leader who applies his skills to help organizations thrive, leaders prosper, and entire industries move forward. His love of being a technology entrepreneur assures that he continually works in the trenches of building his own companies.
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If you want results and visibility, Smith Publicity is the group you want to work with. Dan and his team give you personalized professional service, creative cutting edge ideas, and enough enthusiasm to see you through the promotion maze. I thoroughly enjoyed working with Smith to promote the Momager messages. It’s so exciting to share uplifting and empowering messages with others and they opened all the right doors. It’s such fun to be a local celebrity and positioned as the ‘go to’ expert for moms/management. Smith Publicity will be the first ones I contact when I need ‘top notch’ publicity in the future. I am grateful you got me so much national visibility!
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Christine Martinello, author of The Momager® Guide: Empowering Moms to Leave a Loving Legacy
Martinello “America’s Momager” and Founder & CEO of The Momager Movement. Martinello is recognized as a leading authority in leadership, life balancing, and Momager™ topics. She is founder of the Momager™ Movement, Camp Her Way, a facilitator of ‘edutainment’ programs, a sought-after speaker, and bestselling author of The Momager™ Guide: Empowering Moms To Leave A Loving Legacy.
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I was very pleased with Smith Publicity. They worked hard with the right sources, and were able to get my book some excellent publicityin general as well as specialized publications.
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Kathy Heshelow, author of Effortless Cash Flow: The ABCs of TICs
Heshelow is a registered representative with CapWest Securities, Inc. (member NASD, SIPC, MSRB) and works daily with Tenant in Common (TIC) properties. She is president of Legacy Real Estate & Investments and is invested in several TIC properties.
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I have been very pleased with your efforts, and I will come back to you.
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Raymond B. Bogardus, author of How to Win Every Interview
Bogardus received a B.S. from the University of Tennessee and completed graduate course work in aquatic ecology. Following graduate school, he led teams of biologists studying the effects of pollutants on the ecology of many of the major rivers, lakes and estuaries in the United States.
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More than the standard services, Smith Publicity excelled at two things: responsiveness and knowledge transfer. All of my questions and leads were addressed within one business day, usually sooner.
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Phil Simon, author of Why New Systems Fail: Theory and Practice Collide
Simon is a recognized technology expert. He consults with companies on how to optimize their use of technology and has written several books including The Age of the Platform (Motion, 2011), and The Next Wave of Technologies (John Wiley & Sons, 2010). His contributions have been featured on The Globe and Mail, the American Express Open Forum, Technorati, ComputerWorld, ZDNet, abcnews.com, forbes.com, The New York Times, ReadWriteWeb, and many other sites. While not consulting, Phil speaks about emerging trends and technologies. He also writes for a number of technology-oriented media outlets. He holds degrees from Carnegie Mellon University and Cornell University.
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My experience with Smith Publicity has been nothing short of extraordinary due to their hard work, dedication, and knowledge of what works in the media world. My publicist’s creative talent, combined with her financial background, provided the perfect perspective for cleverly introducing my book, 401(k) Day Trading. In just a short time, she parlayed my first book touting a novel, but provocative, approach to managing retirement savings into television, radio, and print interviews for a previously unknown author. By crafting a brilliant campaign drawing on Smith’s extensive contacts, she was able to please one normally tough customer by surpassing even my wildest expectations with the attention she brought to my book.
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Rick Schmitt, author of 401(k) Day Trading: The Art of Cashing in on a Shaky Market in Minutes a Day
Richard Schmitt is an Adjunct Professor teaching retirement planning at the Edward S. Ageno School of Business at Golden Gate University in San Francisco. Putting into practice his background as a numbers guy in a world looking for the means to retire, he developed 401(k) Day Trading as a better way for individuals to manage their retirement savings in an uncertain market. Lately his word has been spreading through features on Fox Business, ReutersTV, TheStreet, Business Talk Radio, KMA, and KCBS, among other media outlets.
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Those in need of a knowledgeable, loyal and hard-working book publicist would do well with Dan Smith and Smith Publicity. He and his team will lift up every rock and look behind every opportunity to get you maximum exposure. You won’t be relegated to a junior staffer in the back room, and you won’t spend your life savings on meaningless results. Working with Smith Publicity has been a joy and I now consider Dan a lifelong friend.
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Allan Gorman, author of Briefs for Building Better Brands: Tips, Parables and Insights for Market Leaders
Gorman is a 35-year veteran of the advertising and communications industry and has held senior positions at some of the world’s largest ad firms working on some of the world’s largest brands (as well as some of the smallest). In 1987, he started AGCD, which has now evolved into Brandspa.
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My Smith Publicity publicist was a rock star! The cost benefit ratio was well worth it. Close to over 100 interviews with radio, newspaper and national big time media outlets brought exposure the really surprised me. Worth every penny. Very talented and professional staff. Highly recommend Smith Publicity.
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Dr. Jack Stark, author of The Championship Formula: How to Transform Your Team into a Dynasty
Dr. Stark provides psychological and performance enhancement training to elite athletes at the collegiate, professional and Olympic levels. He served as the team psychologist for the University of Nebraska Cornhusker football program and for NASCAR’s premier Hendrick Motorsports Team. His expert commentary as a performance psychologist has been featured on Fox Sports, CNN, ESPN, HBO and SPEED as well as in The New York Times and Sports Illustrated. Stark has consulted with close to 30 collegiate programs, the Miami Dolphins, the St. Louis Rams and the Carolina Panthers, and hundreds of individual NFL, NBA, NHL, MLB and PGA players. In the business world, Dr. Stark has advised numerous major companies.
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Smith Publicity publicists are dedicated, creative and determined. They helped me achieve bestseller status on Amazon.com, secured many interviews for me, and got great exposure for my book in newspapers and magazines. I recommend them highly!
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Dave Durand, author of Perpetual Motivation: How to Light Your Fire and Keep It Burning in Your Career and in Life
Durand is a best-selling author and trainer of well over 100,000 individuals in sales, marketing, and business management. He outlines five key life components that must be brought into harmony and kept on track, or productivity will inevitably slow to a crawl; once this balance is achieved, less effort is needed to maintain stability and productivity increases.
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Smith Publicity was instrumental in developing my name recognition nationallyvia high-level media placements. Highly recommended!
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Alan Haft, author of You Can Never Be Too Rich: Essential Investing Advice You Cannot Afford to Overlook
Haft is a nationally recognized personal financial educator and planner who makes frequent appearances in a wide range of print, radio and television media including CNBC, Fox, Money Magazine, The Wall Street Journal, BusinessWeek, USA Today, Forbes, The Los Angeles Times, Smart Money and many others. Alan was selected as a financial columnist for the prestigious American Institute of Certified Public Accountants (AIPCA), the largest association of CPAs in the country.
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I came back to Smith Publicity because of their stellar customer service, attention to detail, accessibility and true care they put into knowing their client.Because of my successful media tour, it was easy for me to refer my colleagues to Smith Publicity and to return with a new book seven years later. I was ecstatic to work with Smith Publicity and they delivered again!
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Lisa Lockwood, author of Reinventing YOU! The 10 Best Ways to Launch Your Dream Career
Lockwood dedicates her life to teaching people how they can reinvent themselves with the power of determination and perseverance. Lockwood has been a repeat contributor to national outlets including Nancy Grace and The Steve Harvey Show; her work and consulting has been profiled in publications nationwide. Reinventing YOU! The 10 Best Ways to Launch Your Dream Career is her second book.
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Smith Publicity knows this game. Within the first six months, I’ve been on national radio, primetime TV, and been written up in Forbes, USA Today, and the leading journals. Sales of my book Selling to the C-Suite spiked when Smith’s campaign started, keeping it in Amazon’s top five in-category and driving it off shelves to a second printing. If I were a recording artist, this is the same as ‘going Silver,’ with Platinum in my sights! It’s difficult to quantify the value, but when I consider the new accounts my consulting business signed this year, I’m confident ‘The Smith Effect’ was a factor in nearly half a million dollars of new business. That’s a stellar ROI in anyone’s language.
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Nic Read, author of Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top
Read was born in the United Kingdom and raised in Australia. Read is currently president of SalesLabs Inc., which helps companies drive predictable and repeatable revenue growth through the application of improved process, measurement, and skills. Read splits his time between North America, Asia, and Europe.
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Smith Publicity did a fantastic job landing high-profile interviews and reviews for my book. They are professional, organized, and effective. Highly recommended.
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Winthrop H. Smith, author of Catching Lightening in a Bottle: How Merrill Lynch Revolutionized the Financial World
During Winthrop H. Smith’s final decade with the firm, he was EVP of Merrill Lynch & Co., member of the Executive Management Committee, and Chairman of Merrill Lynch International. In the latter capacity, he led one of ML’s four business units with 9,000 employees, over $2 billion in revenues, and client assets of $180 billion, developing senior client relationships in over eighty countries. He is one of few people who has known every CEO at Merrill Lynch. Currently, Smith is majority owner and President of Sugarbush Resort in Vermont and director of four financial firms in the U.S. and Canada.
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If you want someone who works as hard as you do to make your book a success, then Smith Publicity is the go-to company. From start to finish, Smith Publicity’s team were generous with their time, expertise, and knowledge whether it was collaborating on the next steps, developing social media strategies or exhibiting my book at upcoming book events. They also were incredibly patient and responsive in answering my questions and I had many since I am a first-time self-published author. In short, Smith Publicity does a great job!
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Suzanne Scheideker Cook, author of A Mentor at Your Fingertips
Suzanne Scheideker Cook worked her way up from Clerk Typist to senior management with the City of Los Angeles. Suzanne is now a consultant and works with the construction, transportation, and logistics industries. Suzanne’s passion is mentoring. She is a mentor for graduate business students at the University of Redlands’ School of Business.
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I recently worked with Smith Publicity on a publicity campaign for my two self-published books. Their team devised an effective strategy to reach out to both the secular and Christian markets. I greatly enjoyed working with them, and they communicated frequently to keep me informed. In addition to being great to work with, their efforts produced radio and TV interviews. They also placed several of my articles on relevant, impactful, and high-traffic websites. Furthermore, I have been able to network with the contacts they provided, and this networking is producing additional publicity for my books and far-reaching professional opportunities for me. Overall, my experience with Smith Publicity has been strong and positive. Smith and team are competent, focused, and driven. They are delightful to work with. I highly recommend Smith Publicity.
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Cary J. Green, author of Empowering Young Christians: Developing Bible-Based Leadership and Soft Skills
Green has expertise in leadership and soft skills development, and developing academic success skills in students. He founded Leadership and Soft Skills Training and offers personalized coaching for young people and tailored presentations to schools, churches, and other organizations. He is a Student Leadership Expert of HowToLearn.com. and was recognized as a Global Presence Ambassador by Parenting 2.0 or my commitment to developing success skills in young people.
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My Smith Publicity team was ON FIRE, booking interviews for me with lots of target publications. My publicists were very creative in their placement and pitch ideas and have successfully positioned me to media and influencers as an expert in my field. The best compliment I could give is passing along this feedback from a radio host I talked to. He said: ‘I see you everywhere. I just knew I had to talk to you!’
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Deb Gabor, author of Branding Is Sex: Get Your Customers Laid and Sell the Hell Out of Anything
Deb Gabor was born to brand. She is the founder and brand dominatrix of Sol Marketing, a brand strategy consultancy obsessed with building winning brands. Since 2003, the Sol Marketing team has led brand strategy engagements for organizations ranging from international household names like Dell, Microsoft, and NBC Universal, to digital winners like Allrecipes, Cheezburger, HomeAway and RetailMeNot, and dozens of early-stage tech and digital media titans.
Through Investorpitches.com, a division of Sol Marketing, hundreds of start-up founders have benefited from Deb’s wizardry for crafting pitches that entice investors to open their wallets to the tune of up to $85 million.
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Smith Publicity has far exceeded even the very high expectations I had when I hired them. The team at Smith consistently raised the bar higher in terms of the quantity and quality of media coverage they secure for me, including a full page, bylined article in TIME magazine’s international edition. There are many publicity and promotional firms out there, but look no further if you want the best—Smith Publicity is it.
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John Warrillow, author of Built to Sell: Turn Your Business Into One You Can Sell
John Warrillow has started and exited four companies and is a sought-after speaker and angel investor. He is a regular contributor, writing about small business, for Inc.com and WSJ.com.
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We were very impressed with the work of Smith Publicity and our publicist on the launch of our book, Engage the Fox. They were instrumental in helping us not only gain media interest in the book but also in helping us position and refine our brand. We look forward to working with Smith Publicity when we publish our next book!
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Larry Chester and Jen Lawrence, author of Engage the Fox: A Business Fable about Thinking Critically and Motivating Your Team
Lawrence “Larry” Chester founded Process Design Consultants Inc. in 1997. An accomplished adult educator and facilitator, Larry is especially committed to the measurement of training effectiveness. In 2000 he received an award for “instructional excellence” for his work in continuing education at the University of Toronto. Jen Lawrence is a principal at Process Design Consultants Inc., with expertise in issues management, critical thinking skills, and change management. Jennifer earned an MBA in finance from the Rotman School of Management at the University of Toronto. She currently blogs at The Toad Hollow Gazette and HoteldeRambouillet.com.
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When researching possible publicity companies for my new book, The Payoff Principle: Discover the 3 Secrets for Getting What You Want Out of Life and Work, I interviewed representatives from several companies and received their proposals. The quality of the interview and the proposal from Smith Publicity immediately impressed mewith its professionalism and personalization. And I know I made the right choice the moment we started working together.
My publicist was not only filled with great publicity ideas but she made it happen. My work has been featured in more high quality, high exposure, targeted publications and interviews than I ever expected. In fact, they’ve gotten me so many requests for articles and podcasts that it has been difficult to do all of them, which is a WONDERFUL problem. I have every confidence in Smith Publicity and would advise you to hire them as well.
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Dr. Alan R. Zimmerman, author of The Payoff Principle: Discover the 3 Secrets for Getting What You Want Out of Life and Work
Dr. Alan R. Zimmerman speaks on issues of leadership, life balance, motivation, teamwork/team building, attitude, and relationships to business, government, education and health-care organizations. He is a National Speakers Association Certified Speaking Professional and has been inducted into the Speaker Hall of Fame. He previously taught at Emporia State University, the University of St. Thomas, the University of Minnesota, and Mankato State University. He currently teaches at the Institute for Management Studies.
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My publicity team at Smith hit my campaign out of the park. This was my first book and I didn’t really know what kind of results to expect. My main publicist worked relentlessly to get me more opportunities for interviews and byline articles than I ever thought we would achieve. And the addition of the account manager brought the campaign even more focus! From their efforts, I was featured in Fortune.com and Investor’s Business Daily along with countless other outlets.I would 100% recommend Smith Publicity if you need to get the word out about your book, your expertise and your brand!
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Kristen Rampe, author of Accounting Dreams & Delusions
Kristen is the Principal of Kristen Rampe Consulting, elevating CPAs and CPA firm practices through consulting and workshops focused on the practice management challenges and opportunities that lead to success.
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Smith Publicity started producing results the minute we signed the contract with them. Part of it was their huge ‘get it’ factor. They safeguarded the essence of my message but amplified it and translated it so it caught the ears of all the right people. Many, many articles and radio interviews later we can say with unquestionable conviction, Smith delivered all they said they would and far, far more. Hire them!
Brady Wilson is, undisputedly, the embodiment of focused energy. As co-founder of Juice Inc., Brady’s vision is to create a world where businesses pulsate with creative energy.For 20 years, he has inspired countless companies including American Express, BMO, BMO Harris, Loblaw, PHH, The Co-operators, Yum! Brands Canada and some of the world’s largest Fortune 500 companies, to find the courage to:
Beyond Engagement shows how to get beyond this kind of self-defeating engagement: by managing energy rather than engagement. The book offers a chapter each to ten leadership principles based on the findings of brain science.
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I was referred to Smith Publicity by an associate with a long successful history in the publishing industry. I felt my book The Five Hour Workday was a naturally press friendly topic, and it supported the ‘work to live’ brand identity of my company, Tower Paddle Boards, so I decided to invest in a 4 month PR book launch and campaign with Smith Publicity.
The results of Smith Publicity’s PR campaign were beyond my expectations. In the U.S., I got a ton of local and niche press in radio, TV, print, and online. They also landed me four major national TV programs including CNN Money, Fox & Friends, CNBC Power Lunch, and The List. They also landed me a number of major podcasts including The Adam Corolla Show. My book was also covered in Fast Company, Forbes, INC, the Huffington Post, Business Insider, Mashable, and more.
I didn’t even ask Smith Publicity to pursue international coverage, but we ended up getting press in over 20 countries, with several major national newspapers, and I was even dubbed ‘World’s Best Boss’ in one. With the rise of the international interest, and the success of Smith Publicity’s efforts, I decided to extend my PR contract with them 2 additional months to fully leverage the newly discovered international interest. In the process, I had several reality TV production companies approach me about doing a TV show around The Five Hour Workday.
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Stephan Aarstol, author of The Five Hour Workday
Stephan Aarstol is the CEO and founder of Tower Paddle Boards. After appearing on ABC’s Shark Tank and securing an investment from Mark Cuban, Stephan was featured by People Magazine as one of “Shark Tank’s Biggest Winners.”
Stephan’s company quickly became one of Mark Cuban’s best-performing investments from the popular show, and in early 2016, ABC returned to feature Tower Paddle Boards in a nationally-televised episode of Beyond the Tank.
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I want to commend Smith Publicity for a job well done. Wow! I’m blown away by how much we’ve been able to accomplish together in such a short amount of time. My publicists were collaborative, adaptable, and consummate professionals during every single interaction—whether by telephone or through email—and they are both highly skilled at choosing the best media outlets to match the intended message and audience.
Thank you for the number of writing opportunities you produced during this campaign. I love to write, but it was great to have you on my team when I hit those couple of mental blocks and could write no more. What a wonderful problem to have—too many articles and interviews attached to too many different outlets for me to possibly keep them all straight. Fantastic! I’m so pleased with this campaign and so grateful to Smith Publicity for all you’ve done to help me launch my new book. Thank you for everything. I’ll definitely use your services again in the future.
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Kim Staflund, author of Successful Selling Tips for Introverted Authors
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As soon as I met my Smith Publicity publicist I knew she was going to do a great job on my behalf to develop a comprehensive marketing plan for my new book. She more than lived up to my expectations. She is a very knowledgeable book publicist and did an incredible job securing media requests for interviews and articles to promote my book. Smith Publicity is extremely responsive and does everything first class. I have thoroughly enjoyed working with her and the entire team at Smith Publicity. I would highly recommend them to any author seeking help to promote their new book.
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Dennis C. Miller, author of Moppin' Floors to CEO: From Hopelessness and Failure to Happiness and Success
Dennis C. Miller is a nationally recognized strategic leadership coach and motivational speaker with over 30 years of experience. The former CEO of Somerset Medical Center and Healthcare Foundation, Dennis now works with leaders of nonprofit organizations and is an expert in board governance, leadership development and succession planning. As the Founder and Executive Director of the Center for Excellence in Leadership, Governance and Philanthropy at Farleigh Dickinson University, Miller also served as Chairman of the Board of Trustees for Saint Joseph’s Regional High School in Montvale, New Jersey.Miller is a regular columnist for The Nonprofit Times, a leading business publication for the nonprofit industry. He has written three previous books about nonprofit organization success: A Guide to Achieving New Heights: The Four Pillars of Successful Nonprofit Leadership; The Nonprofit Board Therapist: The Guide to Unlocking Your Organization’s True Potential; and The Power of Strategic Alignment: A Guide to Energizing Leadership and Maximizing Potential in Today’s Nonprofit Organizations.
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I had the privilege of working with Smith Publicity several months … This is a first class outfit, and very responsive and easy to work with.
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Ray Zinn, author of Tough Things First: Leadership Lessons from Silicon Valley's Longest Serving CEO
Raymond D. “Ray” Zinn is an inventor, entrepreneur, and the longest serving CEO of a publicly traded company in Silicon Valley, Micrel. Zinn’s philosophy on people, servant leadership, humanistic management and the ethics of corporate culture are credited with Micrel’s nearly unbroken profitability. Zinn also holds over 20 patents for semiconductor design, and is now focusing on mentoring entrepreneurs.
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I enjoyed working with Smith Publicity. They worked tirelessly to secure coverage for my book, Bankable Leadership: Happy People, Bottom-Line Results, and the Power to Deliver Both. They updated me weekly on all initiatives and results, and brainstormed with me throughout the campaign on timely angles to help make me and my book newsworthy—all qualities critical to a successful book launch and continuing to build my brand. I highly recommend Smith Publicity.
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Dr. Tasha Eurich, author of Bankable Leadership: Happy People, Bottom Line Results and the Power to Deliver Both
Dr. Tasha Eurich is an organizational psychologist, speaker and New York Times and USA Today best-selling author of Bankable Leadership: Happy People, Bottom Line Results and the Power to Deliver Both. Her life’s work is to help organizations succeed by improving the effectiveness of their leaders and teams. Sample media placements.
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Smith Publicity did an amazing job of getting exposure for my book and media opportunities. Kristi creatively worked to cover multiple angles to pitch the variety of topics covered in my book, with great success.
Rosalie Chamberlain is the Owner of Denver, CO-based Rosalie Chamberlain Consulting & Coaching. A thirty-five year organizational culture and eighteen year corporate coaching veteran, she specializes in maximizing talent and productivity within organizations. She is a skilled consultant, facilitator, coach and speaker in the areas of diversity and inclusion strategy, multicultural competency, leadership development, and talent management, with expertise in managing and leveraging diverse talent. Previously, Chamberlain was a Diversity & Inclusion Manager for a national American Lawyer Top 100 law firm. She received her diversity and inclusion credentials from Cornell University’s Institute for Labor & Relations (ILR) and was certified through the International Coaching Federation.
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After doing due diligence I selected Smith Publicity to assist with promoting the ideas in my newest book, Intelligent Disobedience. They have not disappointed. Though I came to Smith late in the book promotion process they have effectively taken my message and brought it into the light of day in most of the major print outlets that my potential audience reads. We are now working collaboratively to bring the message further afield to new audiences who will also benefit from its ideas. I am very appreciative of their professionalism and enthusiasm.
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Ira Chaleff, author of Intelligent Disobedience: Doing Right When What You're Told to Do Is Wrong
Ira Chaleff is an author, speaker, workshop presenter and innovative thinker on the beneficial use of power between those who are leading and those who are following in any given situation. He is the founder of the International Leadership Association’s Followership Learning Community and a member of the ILA board of directors. He is also the founder and president of Executive Coaching & Consulting Associates, which provides coaching, consulting, and facilitation to companies, associations, and agencies throughout the Washington, DC area. He is chairman emeritus of the nonpartisan Congressional Management Foundation and has provided facilitation to nearly one hundred congressional offices to improve their service to constituents. He is adjunct faculty at Georgetown University, where Courageous Followership is part of the core curriculum in its professional management training for staff. Media placements include The New York Times, Fox Business, Fortune, Miami Herald, CEO Magazine, European CEO, Chief Executive, Fast Company, and BBC.
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There is nothing more anxiety-provoking, especially to a first-time author, than to try and figure out how to navigate the totally unknown and sometimes choppy waters of getting the word out for your new book. Securing book reviews and media coverage is a unique tactical challenge. I was lucky enough to meet the folks from Smith Publicity at just the right moment–about eight months prior to my book launch. They held my hand through the whole process as they calmly and masterfully built and then executed my campaign. It helps to have experience on your side, and the team at Smith has it. They get amazing results!
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Beth Levine, author of Jock Talk: 5 Communication Principles for Leaders as Exemplified by Legends of the Sports World
Beth Levine, author of Jock Talk: 5 Communication Principles for Leaders as Exemplified by Legends of the Sports World, a substantive yet down-to-earth business book that entertains while it teaches leaders and aspiring leaders why and how they should shape their communications in order to be more effective and impressive. Communications coach Beth Noymer Levine is an expert in helping Fortune 500 executives, professional and world-class athletes, and other high-profile individuals effectively think about, prepare for, and deliver their messages to important audiences. The founder of SmartMouth Communications (www.smartmouthgroup.com), Levine is also the creator of the 5-star-rated iOS mobile app SmartMouth Public Speaking Toolkit (app.lk/smartmouth). She is a frequent speaker and workshop presenter at conferences and events nationwide.
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It has been a pleasure to work with Melissa and the entire Smith Publicity team. You folks have helped shine a light on my book and my work. I recommend you highly to anyone looking for publicity help—Thanks!
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Bill Sims, Jr., author of Green Beans & Ice Cream: The Remarkable Power of Positive Reinforcement
Bill Sims, Jr., is President of Bill Sims Behavior Change. For more than 30 years, he has helped companies improve human performance & profitability through positive reinforcement. Bill’s book Green Beans & Ice Cream: The Remarkable Power of Positive Reinforcement is available at www.greenbeanleadership.com, amazon.com, audble.com, and other leading book sellers.
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“I worked with Smith Publicity for an extended period of time and not only did they always deliver results but they were a dream to work with — their communication was clear, they were friendly, warm and efficient. They care about their clients and their books and never miss a deadline. Their pitching was very creative which helped significantly to get me featured in Forbes (twice), Good Housekeeping, Parade, Ladders, Ms. Career Girl and lots of podcasts. I will always hire Smith Publicity to take care of my PR needs and I’m so glad to have discovered them through a mutual friend – they really are perfect.
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“The team here was fantastic! They accelerated my vision behind my story. Through their services, my book sales soared! I was able to secure contributorship opportunities at high- ranking business publications. I was also able to secure another speaking engagement opportunity at TEDx. I would certainly use their services in the future. Highly recommend!”
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