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Articles
- 15 Frequently Asked Questions About Book Marketing & Publicity
- 6 Ways to Promote a Children’s Book
- 8 Proven Methods to Market Your Business Book
- 8 Ways a Good Book Trailer Video Helps with Book Marketing
- Author Website Content: Here is What You Must Include
- Authors: How to Make Your Publishing Contract Work For You
- Becoming a TED/TEDx Talk Presenter: Tips for Authors and Experts to Secure Speaking Opportunities with TEDx
- Book Marketing Programs Available from Smith Publicity
- Cover Your Back: Back Cover Blurbs
- Cover Your Back: Writing the Blurb by Dave Bricker
- Determining the Retail Price for a Printed Book
- Does BookTube Help Promote Books Effectively?
- Does Every Book Need an ISBN?
- Frequently Asked Questions About Book Publicity
- Help for Stressed-Out Authors
- How a Literary Agent Can Help Set Your Book Apart
- How an Editor Will Make You a Better Writer
- How Author Promotion Helps to Market Books
- How Authors Can Give TEDx Talks
- How to Get Reviewed in Publishers Weekly | Tips for Indie Authors
- How to Get Your Book into Your Local Bookstore
- How to Use Video to Build Your Author Platform
- Merchandising Ideas for Authors and Their Books
- New Book Marketing Webinar Series from Smith Publicity
- Preparing Your Book Marketing Campaign for Success
- Sandy Smith on Preparing for a Book Publicity Campaign
- Smith Publicity Increases Staff By Six
- Use Goodreads Author Program as a Book Marketing Tool
- Virtual Book Tours: Promote a Book Without Leaving Home
- What Does Traditional Media Mean in Book Marketing?
Blog Posts
- 4 Tips for Marketing Self Published Books
- 10 Tips to Make the Most of Radio Interviews
- 10 Virtual Media Interview Tips for Authors and Thought-Leaders
- 12 Radio and TV Interview Tips for Authors
- 15 Frequently Asked Questions About Book Marketing & Publicity
- 1999 to 2019 – What’s Changed in Book Marketing?
- 2019 Book Marketing Scholarship Winner
- 2021 Publishing Industry and Book Marketing Trends, 2022 Insights for Authors
- 2022 Book Marketing Webinars Continue with Second Course
- 2022 Smith Publicity Book Marketing Scholarship Winner Announced
- 3 Book Marketing Red Flags
- 3 Book Promotion Tips to Crush the Competition
- 3 Design Elements that Make Books Easier to Read
- 3 Key Publicity Tips for Nonfiction Books
- 3 Key Steps To Begin Mastering LinkedIn Thought Leadership
- 3 Tips To Get Your Story to A Producer In Hollywood
- 3 Ways to Promote Your Children’s Book
- 4 Common Book Marketing Mistakes Authors Make
- 4 Frequent Writing Mistakes Authors Make: What Top Editors Want You to Know
- 4 Great Ways to Promote Your Children’s Book
- 4 Quick Tips on Finding a Good Book Publicist
- 4 Things Book Publicists Need From Authors
- 4 Tips for a Successful Book Signing Event
- 4 Tips for Book Club Outreach, Book Publicity, and Marketing
- 4 Tips for Creating Top-Notch Illustrations
- 4 Tips on Excerpting Book Reviews
- 5 Book Marketing Predictions for 2021
- 5 Business Book Marketing Tips
- 5 Myths of Book Publicity
- 5 Questions with Editor Mary Kole
- 5 Questions with Kirkus Editor Karen Schechner
- 5 Questions with Literary Agent Eric Smith
- 5 Reasons to Publish an Audiobook
- 5 Surefire Tips for Choosing the Best Book Publicist or Book Marketing Firm
- 5 Things Literary Agents Wished Every Writer Knew
- 5 Tips to Be a “Go-to” Media Source
- 5 Top Publishing Considerations for Independent Authors
- 5 Ways A Book Proposal Will Help You Write & Market Your Book
- 5 Ways Book Clubs Can Boost Book Sales
- 5 Ways to Make a Book Cover Stand Out
- 5 Ways to Promote Your Book on a Tiny Budget
- 6 Tips for Marketing Children’s Books
- 6 Tips to Maximize Media Exposure with Book Publicity
- 6 Ways to Boost Holiday Book Sales
- 8 Ways a Good Book Trailer Video Helps with Book Marketing
- 9 Thought-Starters for Authors
- A Hybrid Publisher’s Perspective on Why Authors Need Book Publicists
- A Robust Narrative of Game-Changing Crickets: Overused Words and Phrases
- Advice for Young Publishing Professionals: Open Book with Publicist Shannon Donaghy
- All the World’s a Stage: The Democratization of Speaking and What the Future Holds for Authors and Experts
- Amazon Book Categories: Tips for Authors
- Amazon Book Page Optimization: 3 Tips for Authors
- Amazon Ebook Marketing Strategies
- Amazon Marketing Opportunities for Authors
- Appealing to the Media: Open Book with Publicist Jessica Sager
- Are You Unintentionally Hindering Your Speaking Business Growth?
- Author Branding is the Key to Successful Book Marketing
- Author Branding Presentation at IBPA Publishing University
- Author Newsletters: Open Book with Joelle Speranza
- Author Promotion in Book Marketing: A Key Publicity Technique
- Authors: Grow Your Brand, Audience, Expert Reputation and Sell Books With Podcast Interviews
- Authors: It’s Time to Create and Promote Your Own Podcast! Expert Traci DeForge Explains How to Do It
- Book Design: 7 Tips to Find the Right Designer
- Book Launch Parties That Get Results
- Book Marketing and Consulting Services Through BookBaby
- Book Marketing in the UK: Everything You Need to Know
- Book Marketing Programs Available from Smith Publicity
- Book Marketing Scam Artists Want YOU | The Song Remains the Same…Authors
- Book Marketing Strategies to Stand Out in a Crowded Field
- Book Marketing Tip: Give Your Book Away
- Book Promotion at Its Best
- Book Publicity: Look Behind the Scenes with Smith’s Experts – Book Marketing Webinar
- Book Signing Events and Bookstore Outreach Tips
- Book Wholesalers and Distributors: What’s the Difference?
- Books are Powerful Marketing Tools for Business
- Boost Your Book Marketing Brainstorm
- Branding for Thought Leaders: 3 Tips for Getting It Right
- Broadcast Interview Tips for Authors
- Building Your Brand Via Instagram: 10 Ways to Optimize Your Page
- Business Authors and Experts Shine at Thinkers50: Key Takeaways for Authors
- Business Books as Business Cards: Open Book with Senior Publicity Manager Erin MacDonald-Birnbaum
- Byline Articles: A Staple of Book Promotion to Build Visibility and Attract New Business Opportunities
- Call for Entries | 2023 Smith Publicity Book Marketing Scholarship
- Call for Entries! 2024 Smith Publicity Book Marketing Scholarship
- Content Marketing: The Vehicle that Drives Book Sales and More
- Cover Your Back: Back Cover Blurbs
- Does Every Book Need an ISBN?
- Does Smith Publicity Still Count on Book Reviews in Marketing Campaigns?
- Earning Money from Thought Leadership for Authors –
Third Webinar on May 25, 2022 by Smith Publicity - Finding the Right Book Publicity for Your Book
- Four Common Mistakes Authors Make (and How to Avoid Them)
- From the front lines: a Simon & Schuster sales rep helps sell your book
- Greatest Hits: The Top 5 Most Downloaded All Things Book Marketing Podcasts
- Help for Stressed-Out Authors
- Highlights from Smith Publicity’s Behind the Bestseller Webinar
- Hire a Book Marketing Agency to Grow Your Book’s Audience
- Hiring a Book Marketing Agency? Ask These 5 Questions First
- Hiring a Book Publicist is Scary, But You Probably Still Need One
- Hiring a Book Publicity Firm?
4 Important Things to Consider - How a Literary Agent Can Help Set Your Book Apart
- How an Author and Book Cover Designer Work Together
- How and Why Podcasts Benefit Authors
- How Authors Can be In-Demand Speakers – Book Marketing Webinar
- How Authors Can Give TEDx Talks
- How Authors Can Market Their Books and Themselves
- How Authors Can Use Twitter to Connect with Readers
- How COVID-19 Impacted Book Promotion Methods
- How Much Does Book Publicity Cost?
- How the Media Decides What Books to Cover – Book Marketing Webinar
- How Thought Leaders Make Money and Build Their Business Through Speaking
- How to Choose a Book Marketing Firm
- How to Find Your Author Support Group
- How to Get an ISBN Number (and Why) – What You Need to Know Step-by-Step
- How to Get Your Book into Your Local Bookstore
- How to Get Your Independently-Published Book into Bookstores – Book Marketing Webinar
- How to Get Your Self-Published Book onto Bookstore Shelves
- How to Launch a Book Successfully – Book Marketing Webinar
- How to Market Your Self Published Book
- How to Optimize Your Time as a Publicist: Open Book with Book Publicist Lydia Rasmussen
- How to Promote Your Book on Goodreads
- How to Promote Your Book: What Works and What Doesn’t
- How to Use Video to Build Your Author Platform
- How to Write a Captivating Book Proposal
- In-House Publishing VS. Agency Model: Open Book with Business Development Associate Nickcole Watkins
- Inaugural Publishers Weekly U.S. Book Show Recap
- Increased Exposure:
The Benefits of Hiring a Professional Book Publicist - Industry Innovations: The Online Book Community
- Industry Innovations: The Role of Expert Commentary in Book Marketing
- Infographic: Online Book Marketing vs Traditional Book Marketing
- Is Book Marketing Worth the Expense?
- Kick Your Book Launch into High Gear Through Your Network
- Lessons from 5 Authors Who Put TikTok to Good Use
- Leveraging Timely Media Opportunities for Health and Wellness Experts
- Literary Law 101 – Book Marketing Webinar
- London Book Fair Part 1: Author Takeaways
- London Book Fair Part 2: Industry Trends and Takeaways
- Long-Term Success: The Enduring Impact of a Book Marketing Campaign
- Market Your Book to Connect with Readers
- Marketing Books to Reach New Readers: Tips and Tricks that Work
- Marketing Tactics to Promote Your eBook
- Marketing Your Book Takes Building a Platform
- Media Interview Training: Open Book with VP of Publicity Janet Shapiro
- Merchandising Ideas for Authors and Their Books
- Multi-Award Winning Author Shares Her Writing Process and Tips
- New Podcast Episode: All Things Audiobooks with Expert Tina Dietz
- New Podcast Episode: Author Coach Christine Kloser – Transforming Writers with Ideas to Successfully Published Authors
- New Podcast Episode: Author Websites – What You Need & What You Don’t, with expert Dan Berkowitz
- New Podcast Episode: Become an Amazon Bestseller with Chelsea Richards
- New Podcast Episode: Becoming a Bestseller with Author Selena Rezvani
- New Podcast Episode: Content Marketing to Sell Books with Melanie Herschorn
- New Podcast Episode: Discussing the Indie Author Landscape with Amy Edelman
- New Podcast Episode: Diversity in Storytelling and Publishing with Reenita M. Hora
- New Podcast Episode: Email Marketing with Matt Treacey
- New Podcast Episode: Expert Commentary as a Thought Leader with Chris Baker
- New Podcast Episode: Give an Expert Podcast Interview with Tom Schwab
- New Podcast Episode: Hitting Your BIG Book Goals in 2024 with Aryn Van Dyke
- New Podcast Episode: How and When to Use eBook Promos with Expert Emma Boyer
- New Podcast Episode: How to Build Your Brand Into Your Book with emPower PR Group’s Stephanie Feger
- New Podcast Episode: How to Sell Your Book Using TikTok with Miral Sattar
- New Podcast Episode: Hybrid Publishing 101 with Anne MacDonald
- New Podcast Episode: Introduction to Professional Speaking with Josh White
- New Podcast Episode: Online Reputation and Wikipedia for Authors with Josh Greene
- New Podcast Episode: Prepare to Launch – Set Yourself Up for a Successful Book Launch with David Wogahn
- New Podcast Episode: Social Media Trends for Authors, with expert Chelsea Marrs
- New Podcast Episode: Storytelling in Business Writing with Tarryn Reeves
- New Podcast Episode: Take Your Thought Leadership to the Next Level with Peter Winick
- New Podcast Episode: The Four Types of Book Reviews with IBPA’s Christopher Locke
- New Podcast Episode: The Resurgence of Indie Bookstores with Bookshop.org’s Steph Opitz
- New Podcast Episode: Turning Your Book Into a Course with Parchelle Tashi
- New Podcast Episode: Visual Branding with Carol Van Den Hende
- New Podcast Episode: What a Publishing Attorney Wants You to Know with Joseph Perry
- New Podcast Episode: Why Now Is a Great Time to Be an Author with Dawn Montefusco
- Online Book Promotion Opportunities for Success
- Paid Book Reviews: The Pros and Cons
- Podcast Episode: How Authors Can Become In-Demand Speakers
- Podcast Episode: How Authors Can Become Thought Leaders
- Podcast Episode: How to Do Better in Interviews and Speeches
- Podcast Episode: How to Market Your Nonfiction Book
- Podcast Episode: How to Use Data to Promote Books
- Podcast Episode: Publishing Your Book with Hybrid Publishers
- Podcast Episode: Your Book as a Business Marketing Tool
- Preparing Your Book Marketing Campaign for Success
- Publishing a Book in 2021? Here are Your Options
- Put It In Writing:
6 Tips for Crafting a Strong Bylined Article - Rolling with Broadcast Publicity: Open Book with Publicity Manager Courtney Link
- Sandy Smith on Preparing for a Book Publicity Campaign
- Self Help Book Marketing & Author Publicity to Drive Sales
- Self-Published Authors Seek Our Advice in Record Numbers
- Sharing Our Gratitude: Smith Publicity Donates to Support Author Voices
- Smith Myth: 3 Myths About Bestseller Lists
- Smith Myth: 3 Myths About Media Interviews
- Smith Myth: 3 Myths About Thought Leadership
- Smith Myth: 4 Myths about Self-Publishing
- Smith Publicity 2023 Book Marketing Scholarship Winner
- Smith Publicity Addresses The 4 Most Common Complaints From Authors Regarding Book Marketing
- Smith Publicity Announces 2020 Book Marketing Scholarship Winner
- Smith Publicity Announces 2021 Scholarship Recipient
- Smith Publicity Book Marketing Quick Tips: Writing Quality ByLined Articles
- Smith Publicity Executive Promotions
- Smith Publicity Identifies the “Seven Deadly Sins of Book Marketing”
- Smith Publicity Increases Staff By Six
- Smith Publicity Named to Agency Elite Top 100 List for 2023
- Smith Publicity Named to PRNEWS Agency Elite Top 100 List for 2024
- Smith Publicity Reviews the Most Common Complaints Media Have About Authors
- Social Media and Book Marketing
- Social Media Tips for Authors and Their Books
- Special BONUS Podcast Episode: The USA Today Bestseller List Is Back! with the Novel Neighbor’s Holland Saltsman
- Submitting Your Article to a Magazine in Four Easy Steps
- Supporting Black Voices in the Publishing Industry
- The 5 Essential Ingredients of an Author Media Kit
- The Anatomy of a Successful Book Cover
- The Benefits of NetGalley for Independent Authors and Publishers
- The Book Tour – Does It Still Exist?
- The Evolution of Blogs and Their Impact on Book Publicity
- The Evolution of Self-Publishing: From Vanity Presses and Self-Publishers to Hybrid Publishing
- The Evolution of the E-Book
- The Evolution of Vendor Relationships in Book Marketing and Self-Publishing
- The Fiction Landscape: Open Book with Kellie Rendina and Andrea Kiliany Thatcher
- The Ins and Outs of Consumer Reviews on Amazon
- The Power of Social Media: A Publicist’s Perspective
- The Pros and Cons of Self-Publishing a Book
- The Three Truths of Book Design
- Thinking About Hiring a Ghostwriter for Your Book? Read This First
- Three Main Publishing Paths for Authors – Sandy Smith
- Tips About Book Subtitles: How to Write Better Ones
- Tips and Tricks to Know Before You Hire a Ghostwriter
- Tips for Creating an Effective Book Marketing Plan
- Tips for Gaining Media Interest in the U.S. and Canada as a Foreign Author
- Tips to Ensure Your Author Website Draws the Traffic You Want
- Understanding Book Marketing and Advertising: Credibility vs. Control
- Upcoming Webinar: Behind the Bestseller
- Upcoming Webinar: From Pages to Stages
- Using Media Databases to Forge Valuable Media Relationships
- Using SEO as Part of Your Author Marketing Strategy
- Using Your Book as a Business Card
- Using Your Book as a Marketing Tool
- Video: Our Book Marketing Services and Staff
- What Does Traditional Media Mean in Book Marketing?
- What Every Author Needs to Know About Book Editing
- What is Long Lead Media?
- What Leadership Means to Smith Publicity: A Word from President Marissa Eigenbrood
- What Publishers Want to Know About Your Book
- What’s in an Edit?
- When to Start a Book Publicity Campaign
- Working with Podcasts to Promote Your Book
- Write Great Subtitles to Boost Book Promotion
- Writer’s Block? How to Find the Right Words to Reach the Right Audience
Book Distribution
Book Events/Trade Shows
Book Marketing Services
Book Marketing Tips
- 10 Advanced Book Marketing Strategies | Grow Your Audience, Boost Sales
- 12 Radio and TV Interview Tips for Authors
- 15 Frequently Asked Questions About Book Marketing & Publicity
- 3 Book Promotion Tips to Crush the Competition
- 3 Key Publicity Tips for Nonfiction Books
- 6 Tips to Maximize Media Exposure with Book Publicity
- 6 Ways to Boost Holiday Book Sales
- 7 Tips for Writing an Author Bio
- 8 Ways a Good Book Trailer Video Helps with Book Marketing
- 9 Thought-Starters for Authors
- All About Book Awards: A Q&A with Doug Fogelson of The National Indie Excellence Awards
- Amazon Book Categories: Tips for Authors
- Cover Your Back: Back Cover Blurbs
- Guide to Self-Publishing a Book: What to Consider Before You Do It
- Help for Stressed-Out Authors
- How an Author and Book Cover Designer Work Together
- How to Create an Author Website
- How to Get Your Book into Your Local Bookstore
- How to Use Video to Build Your Author Platform
- Marketing Your Book Takes Building a Platform
- Merchandising Ideas for Authors and Their Books
- Paid Book Reviews: The Pros and Cons
- SEO Guidelines for Building Your Author Website
- Smith Publicity Identifies the “Seven Deadly Sins of Book Marketing”
- Social Media Tips for Authors and Their Books
- What is Long Lead Media?
- Why Authors Need a Headshot for Book Marketing
- Write Great Subtitles to Boost Book Promotion
Book Publicity Services
- 4 Quick Tips on Finding a Good Book Publicist
- 5 Ways to Promote Your Book on a Tiny Budget
- Book Marketing and Consulting Services Through BookBaby
- Frequently Asked Questions About Book Publicity
- Guide to Self-Publishing a Book: What to Consider Before You Do It
- Hiring a Book Publicity Firm?
4 Important Things to Consider - Is Book Marketing Worth the Expense?
- Is Book Publicity Really Worth It?
- Should I Hire a Book Publicist? Or Promote My Book Myself?
- What Does Traditional Media Mean in Book Marketing?
- When to Start a Book Publicity Campaign
Book Publishing News
Book Sales
- 3 Book Promotion Tips to Crush the Competition
- 5 Ways Book Clubs Can Boost Book Sales
- Book Marketing in the UK: Everything You Need to Know
- Determining the Retail Price for a Printed Book
- From the front lines: a Simon & Schuster sales rep helps sell your book
- How to Get Your Book into Your Local Bookstore
- Marketing Tactics to Promote Your eBook
- Preparing Your Book Marketing Campaign for Success
- Self-Published Authors Seek Our Advice in Record Numbers
- Virtual Book Tours: Promote a Book Without Leaving Home
Business Book Marketing
Business Book Promotion
Children's Book Promotion
Fiction Book Promotion
General Articles
- 15 Frequently Asked Questions About Book Marketing & Publicity
- 8 Ways a Good Book Trailer Video Helps with Book Marketing
- Book Marketing Programs Available from Smith Publicity
- Cover Your Back: Back Cover Blurbs
- Does BookTube Help Promote Books Effectively?
- Does Every Book Need an ISBN?
- Help for Stressed-Out Authors
- How a Literary Agent Can Help Set Your Book Apart
- How Authors Can Give TEDx Talks
- Merchandising Ideas for Authors and Their Books
- Preparing Your Book Marketing Campaign for Success
- Sandy Smith on Preparing for a Book Publicity Campaign
- Smith Publicity Increases Staff By Six