The Fiction Landscape: Open Book with Kellie Rendina and Andrea Kiliany Thatcher
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! Our Open Book series was established in 2022 and features interviews with Smith Publicity team members. In this fun and helpful new Open Book episode, we […]
How to Promote Your Book: What Works and What Doesn’t
Think Twice About Some Things You Read Online With increasing frequency, people post articles online professing great authority about how to market a book. Many are cleverly written for search engines to attract the eyeballs of self-published authors. Nearly always, they promise amazing results virtually cost-free. But if you’ve recently read one, we suggest you […]
Call for Entries | 2023 Smith Publicity Book Marketing Scholarship
Write a Persuasive Essay and Enter to Win Our 2023 Scholarship We’re delighted to call for entries for the 2023 Smith Publicity Book Marketing Scholarship. The submission period will be open from March 6 to June 9, 2023. The 2023 Essay Prompt: “Is there a book that you think should be required reading for everyone? […]
New Podcast Episode: How to Build Your Brand Into Your Book with emPower PR Group’s Stephanie Feger
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! Our guest on the podcast this month is the wonderful Stephanie Feger, owner and chief strategist of emPower PR Group. Stephanie speaks about what makes up […]
The 5 Essential Ingredients of an Author Media Kit
As an author, you’ve probably gotten a lot of marketing advice centering around building an author platform. Whether it’s Twitter or TikTok that’s the hottest new social platform on the block at the moment, there’s never a lack of excitement being drummed up for the latest shiny new marketing fads year after year. But one […]
How to Optimize Your Time as a Publicist: Open Book with Book Publicist Lydia Rasmussen
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! Our Open Book series was established in 2022 and features interviews with Smith Publicity team members. In this Open […]
Using Your Book as a Business Card
Books are Effective and Economical for Business Marketing by Dan Smith, Founder What is 6″ by 9,” usually weighs roughly one pound, and is giving an increasing number of business people an advantage over the competition? A book. Each year at Smith Publicity, we market books written by businesspeople and see first-hand the success they […]
New Podcast Episode: The Four Types of Book Reviews with IBPA’s Christopher Locke
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! We were thrilled to recently welcome Christopher Locke, Director of Membership and Member Services for IBPA, to the All […]
Increased Exposure:
The Benefits of Hiring a Professional Book Publicist
Authors and publishers today face as much competition as they do opportunity and the dual reality keeps book publicity and marketing in the spotlight. Experienced book publicists bring optimal results by combining traditional media outreach with online strategies to create buzz and interest among target readers. If you’re writing a book or about to publish […]
The Benefits of Hiring a Professional Book Publicist
What Leadership Means to Smith Publicity: A Word from President Marissa Eigenbrood
The Open Book series airs every month and includes brief interviews with Smith Publicity employees. Each episode will offer an inside look into book marketing and publicity, as well as tips for publishing professionals and authors alike. Keep an eye out for more! Integrity Underpins Book Marketing Success By Marissa Eigenbrood, President, Smith Publicity The […]