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Four Common Mistakes Authors Make (and How to Avoid Them)
By Astra Crompton While every author’s experience is as unique as their story, there are some common mistakes self-publishing authors make that negatively impact their book’s chances. Here we identify the four most common mistakes and the impact they’ll have on your book project. When you’re ready to self-publish your book, you’ll be well prepared […]
Smith Publicity Named to PRNEWS Agency Elite Top 100 List for 2024
PRNEWS Recognizes Smith Publicity as a Top Innovator For the third consecutive year, Smith Publicity is thrilled to announce that we have been named to the PRNEWS Agency Elite Top 100 list. This prestigious list identifies the most innovative PR and communications firms in the business, which our team is honored to be ranked among. […]
New Podcast Episode: Visual Branding with Carol Van Den Hende
It’s no secret that developing an author brand is important, but what many may not realize is that book covers, branding, and design can actually impact readers emotionally. Our latest episode features award-winning author and founder of Azine Press, Carol Van Den Hende, to discuss why and how branding can have such a powerful impact. […]
Business Authors and Experts Shine at Thinkers50: Key Takeaways for Authors
Sandy Poirier Smith, CEO, Smith Publicity In early November, my wonderful colleague Marissa Eigenbrood and I had the honor to attend the Thinkers50 Awards Gala two-day event in the stunning Guildhall in London. Thinkers50, dubbed “The Oscars of management thinking” by the Financial Times, recognizes experts from all over the world who are shaping leading […]
Sharing Our Gratitude: Smith Publicity Donates to Support Author Voices
Giving back has long been part of the fabric of Smith Publicity. As we’ve grown and evolved over the years, so have the ways we’ve given to our community – both near and far. This year, to show thanks for our incredible authors and their dedication to sharing their voices with the world, we are […]
New Podcast Episode: Why Now Is a Great Time to Be an Author with Dawn Montefusco
Have you been dreaming of writing a book? Well, you’ve come to the right place, because we’re discussing why now is the absolute best time to be an author with transformational writing coach Dawn Motefusco. The publishing world is changing rapidly, and Dawn believes there is no better time to finally make the dream of […]
New Podcast Episode: Email Marketing with Matt Treacey
In this episode of All Things Book Marketing, we learn all about what email marketing is and how authors can master it from expert Matt Treacey. If you’ve ever wondered why there’s so much buzz around the term “email marketing” and if it’s something you should be utilizing (and how you can utilize it the […]
Literary Law 101 – Book Marketing Webinar
Learn About Literary Law for Authors Need to learn more about the complex topic of literary law? If yes, consider attending Smith Publicity’s free webinar, Literary Law 101: What Authors Should Know About Contracts, Copyright, AI, and more, on November 8, 2023 at 2 p.m. (EST). If you can’t attend the live session, it will […]
New Podcast Episode: Content Marketing to Sell Books with Melanie Herschorn
Most authors know that marketing is an important part of getting their book into the world, and getting readers excited to pick it up. But what many authors don’t know is that there are multiple types of marketing, with content marketing being one of them. In the latest episode of All Things Book Marketing, book […]
The Three Truths of Book Design
By George Stevens, of G Sharp Design, LLC It’s common for authors to be anxious about how their manuscript will transform into a beautifully jacketed and typeset book. What should be on the cover? What’s the best color scheme for my market? What typeface and point size should be used for the book’s text? The […]
