3 Key Publicity Tips for Nonfiction Books
How to Promote Your Book for Success By Mike Onorato Vice President, Publicity at Smith Publicity Distinguishing your book from the thousands of other titles available in the marketplace can be the author’s biggest challenge. More competition, more media outlets, and a news cycle that seems to change by the second make the publicity weapons […]
Self Help Book Marketing & Author Publicity to Drive Sales
by Kellie Rendina New ideas about how to market self-help books coincide with the continuing growth of the genre. Increasingly, self-help authors like Marie Kondo and Jen Sincero are well known to many people. In the United States alone, the personal development industry takes in almost $10 billion annually. As a result, self-help book marketing […]
2019 Book Marketing Scholarship Winner
Persuasive Writing Scholarship for Texas H.S. Senior Smith Publicity has announced the winner of its 2019 book marketing scholarship. Addie Harpold of Oak Point, TX, has been awarded $1,000, which will be applied to tuition costs at Texas Tech University, where Harpold will attend in the fall of 2019 as a freshman. “We offer this […]
Book Marketing Programs Available from Smith Publicity
When it comes to how to market a book, few firms can match the expertise and experience we have at Smith Publicity. “Effective book marketing means adapting to industry changes, and ideally staying ahead of these changes,” says Smith Publicity CEO Dan Smith. “Our service offerings are always evolving because the media landscape is always […]
How to Choose a Book Marketing Firm
Few book marketing firms can match the results we are famous for at Smith Publicity. We handle marketing and publicity for books in all genres and support both authors and publishers. Our track record of successfully earning media coverage for nearly any author leads people to ask us often how to choose a book marketing […]
How Much Does Book Publicity Cost?
Professional Book Publicity Helps Authors Break Through If you’ve been asking yourself, how much does book publicity cost? The answer is it varies. But leading book publicists like Smith Publicity have plans available at many budget levels, even small ones. Therefore, it’s worth investigating for everyone. Every title can benefit from being publicized and promoted, […]
3 Book Promotion Tips to Crush the Competition
Book promotion isn’t as black as white as the pages sandwiched between your covers. At Smith, we’ve tested all types of book promotional campaigns. The goal always is to help make our author’s voices heard, and we’ve learned that the ways to expand our tactics are never-ending. In a digital, media-driven society, authors, publishers, and […]
Marketing Tactics to Promote Your eBook
eBook Marketing Ideas to Achieve Digital Domination Trending print reports show this is the best time to market your eBook. Today’s consumers have come to expect convenience and options in every facet of their lives. So it’s not surprising that they’re looking for the same when it comes to reading. While print book sales are […]
Marketing Your Book Takes Building a Platform
Marketing a Book Requires These Platforms Because of today’s high competition level, a robust book marketing platform is a minimum requirement for success. Gone are the days when writing a book is automatically newsworthy. Therefore, authors must establish their marketing platform and set a clear path for promoting their books long before they are published. […]
3 Ways to Promote Your Children’s Book
Children’s Book Marketing Requires These 3 Steps Finding the right media platform to tell your story is crucial to how to market a children’s book. Getting the word out to parents, teachers, grandparents, and librarians is vital. In today’s young adult and children’s book space, it’s all about blogs. They have become an influential community […]