Long-Term Success: The Enduring Impact of a Book Marketing Campaign
Book Marketing Can Lead to Ongoing Publicity Opportunities There’s no question that things can move very quickly during an active book publicity and marketing campaign. Especially surrounding the launch date of a new book, there is typically a flurry of activity, and authors can expect to be kept quite busy for the duration of their […]
Authors: Grow Your Brand, Audience, Expert Reputation and Sell Books With Podcast Interviews
As an author, you pour yourself into the stories and lessons you share with others. You have invested countless hours into your creation. Your book is soon to published, and you are ready to celebrate.
Podcast Episode: How to Do Better in Interviews and Speeches
Convey Your Message Like a Pro to Media and Audiences with Beth Noymer Levine Being ready for the media and audiences is one of the most valuable skills for authors. It’s why Beth Noymer Levine of SmartMouth Communications is in demand for speaker coaching and presentation skills training for authors in many genres. As you […]
All About Book Awards: A Q&A with Doug Fogelson of The National Indie Excellence Awards
Among the questions authors often ask is, “should I apply for book awards?” They are interested in learning whether book awards are worth trying to get, what the submission process is typically like, how their book will be judged (and who does the judging!), what the longer-lasting effects of winning a book award may be, […]
Podcast Episode: Your Book as a Business Marketing Tool
How to Write a Book to Promote Your Business | Josh Steimle Josh Steimle is a renowned entrepreneur, speaker, and publishing consultant with unique and compelling advice about books as business marketing tools. In an “All Things Book Marketing” podcast conversation with Dan Smith, he discusses how entrepreneurs, consultants, and business owners of all types […]
Multi-Award Winning Author Shares Her Writing Process and Tips
By Cheryl Campbell I’ve written a few lines of poems (none are complete), several short stories (none are complete), one novelette (complete but not released), and eight novels spread among two series (seven are released and one is pending release in November). I’ve never tried writing songs or other varieties of the written word, so […]
10 Advanced Book Marketing Strategies | Grow Your Audience, Boost Sales
By Stephanie Chandler, CEO, Nonfiction Authors Association There is plenty of information about marketing books, though not every strategy works for every author or book. Also, it takes time to implement each new tactic and determine how well it’s working. It is not uncommon for new authors to feel a bit overwhelmed by all of […]
Meet Smith Publicity’s New Vice President of Publicity
Janet Shapiro is the Now Vice President of Publicity Ms. Shapiro has progressed through increasingly responsible roles at Smith Publicity for more than 12 years, most recently serving as Director of Publicity Services. “Janet is a dynamic, innovative, and charismatic leader whose talents will help elevate Smith to even higher levels of outstanding client service […]
Smith Publicity is Named Among the Top 100 Elite PR Agencies for 2022
Our Industry Leadership Has Earned PRNEWS’ Notice All of us at Smith Publicity are proud to announce our debut on the independently compiled 2022 list of the Top 100 Elite PR Firms from PRNEWS. It’s a listing of leading agencies with expertise in many practice areas, including several of those for which we are well […]
Smith Publicity Announces 2021 Scholarship Recipient
Congratulations to Ayana O’Brien of Loyola Marymount University Smith Publicity is pleased to announce that Ayana O’Brien of Loyola Marymount University, Los Angeles, is the recipient of the 2021 Smith Publicity Scholarship. O’Brien is a member of the class of 2023. O’Brien’s impactful winning essay, “Kaleidoscopic Words,” was selected out of 365 other submissions and […]