What Do Business Book Publishers Really Want from Authors?

In the latest episode of the Smith Publicity podcast, we sit down with publishing veteran and expert Debra Englander with a strong focus on helping business and non-fiction authors: 

  • Navigate working with publishers,
  • Importance of building an author brand/platform
  • What publishers are looking for in authors (platform vs good content–what is more powerful)
  • Setting realistic goals
  • Working with a business book publicist
  • Leveraging pre-order book sales strategies. 

Whether you’re an aspiring author or a seasoned pro, this episode is packed with invaluable tips to help you succeed in today’s competitive market and make the most of working with a business book publicists. Don’t miss out on Debra’s expertise on how to turn your book into a long-term asset and enhance your author brand.

We invite you to listen to other episodes of Smith Publicity’s All Things Book Marketing and join us on LinkedIn, Instagram, or Facebook for industry insights. If you’d like to explore if Smith Publicity is a good fit to help you promote your ideas, book and brand, we’d love to hear from you. Email us at moc.yticilbuPhtimS@ofnI.